Improving your Content & Planning for Social Media Workshop

Do you want to know how to create standout graphics, stunning imagery and compelling video? But are you also trying to do this while stretched for time and/or on a limited budget?

Then this brand-new course for 2025 is for you!

Our experts in social media and creative content production at SRX Consultancy will teach you how to amplify your content, with plenty of hands-on demonstrations via screen share.

It will give practical tips on using free tools such as Canva, iMovie and ClipChamp – as well as showcasing some of the premium options available – showing both good and bad examples in order to help you get it right.

To make this workshop as bespoke as possible we will ask you a few short questions when you register in order for us to understand the needs of the group, but we will cover the following areas:

• Why producing brand appropriate and high quality content is key
• The variations of social media content and posts you can include in your strategy
• The importance of good high quality imagery and how to source it
• Top tips for photography
• Aspect ratios and cropping across platforms
• Creating and editing images and graphics
• Creating and editing video
• Capturing and editing audio
• Recommended equipment to suit all budgets
• Common mistakes to avoid
• Best practice across the board

Our social media workshops are popular, and places are limited, so please book early to avoid disappointment.

Who Should Attend
This training is for staff who have the responsibility of social media as part of their role and have a good working knowledge of Facebook and/or Instagram, but do not necessarily have a working knowledge of how to make the platform work best for their business. This course will assist in gaining that understanding and how to tailor it to established business goals.

What’s Included

• The workshop lasts for 2 hours but attendees can stay on for a further 30 minutes for additional discussions and advice.
• After the workshop, we will send you a pack containing all the advice, tips and links discussed during the session.
• You will also be able to pass on follow-up questions to our trainers, SRX Consultancy, who will offer practical support (via email or a quick call) to ensure you are able to put everything you learned into action.

About the Trainers
SRX Consultancy is a boutique PR, social media and communications agency specialising in areas including charity and small business. Their bespoke and tailored training sessions have been running for 10 years – attended by staff from hundreds of charities, organisations, and small businesses, always receiving positive feedback. This workshop will be delivered by Simon Rothstein and Lauren Soar.