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Finance for Non-Financial Entrepreneurs

October 4, 2023 @ 9:30 am - October 5, 2023 @ 4:30 pm


Finance for Non-Financial Entrepreneurs: a 2-day course, where you’ll gain a basic understanding of finance and accounting concepts to drive the success of your business.

This course aims to demystify the accounting language so that you are in control of the financial performance of your business, helping you forecast for the future, evaluate your current efforts, and establish strategies to meet your goals.

The course will be run in person over two days, in 7-hour sessions (with 1 hour lunch breaks) on 4th October & 5th October.

Even if you plan to hire an accountant, you still need to understand accounting information to make better, more informed decisions about your business. This course will give you the tools necessary to have a better understanding of what the professionals are saying down the line, so you can run your business better.

You’ll learn about double-entry bookkeeping, trial balances, profit and loss statements, and other must-have accounting topics, and in further sessions, you’ll learn how to apply these techniques to manage your business better, which will give you confidence and control when making financial decisions.

What it covers:

  • Double-entry bookkeeping
  • Preparation of profit and loss accounts, balance sheets, and cash-flow statements
  • Analysis of accounting reports
  • Controlling cash
  • Sources of funding
  • Business planning, budgets, cash flow forecasting, and variance analysis
  • Break-even analysis
  • Capital appraisal
  • Product costing

Who it is for:

The course is aimed at a whole range of businesses from start-up founders to local business owners to corporates and is geared to anyone without a finance or accounting background. Your business must be based in or shortly relocating to East Sussex.

Who should attend:

  • Entrepreneurs
  • Micro business owners
  • Small business owners
  • Middle managers
  • Consultants
  • Coaches
  • E-commerce businesses
  • Digital marketers
  • Service based business owners

Skills gained:

The full value from this course is only be gained by full participation in both days. After completing the course, delegates will be able to:

  • understand basic financial documents used in business
  • interpret the information in these documents, and use it to manage day-to-day business activity
  • be more effective in their role

The course will be run in person over two days, in 7-hour sessions (with 1 hour lunch breaks) on 4th October & 5th October.

**Please note: lunch is not provided however, there is a refreshments area for drinks and snacks**

About the Organiser: Jim Fletcher ACMA GCMA

Jim is a dedicated business coach with 40 years’ commercial leadership experience. Drawing on his long career in the manufacturing and engineering sector, Jim provides tailored coaching, consultancy, non-executive directorship and project management services, across a full range of management, finance, sales & marketing and operations functions.

This workshop is organised by Backing Essex Business on behalf of Southend-On-Sea City Council and is funded by the UK Government through the UK Shared Prosperity Fund.

The UK Shared Prosperity Fund is a central pillar of the UK government’s Levelling Up agenda and provides £2.6 billion of funding for local investment by March 2025. The Fund aims to improve pride in place and increase life chances across the UK investing in communities and place, supporting local business, and people and skills.


October 4, 2023 @ 9:30 am
October 5, 2023 @ 4:30 pm


Let’s Do Business Group
View Organiser Website


Launchpad Southend
Launchpad Airport Business Park
Rochford, SS4 1YH
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(Monday - Friday 08:00 - 17:00)