Pricing for Profit (Without Losing Customers)

Here’s an uncomfortable truth: your pricing isn’t just a number. It’s a signal. It tells customers what to think about you before they’ve even tried you. Join Small Business Britain, Lloyds Bank Academy and Catherine Erdly for Pricing for Profit (Without Losing Customers) – a session that digs into the psychology and practicality of pricing for small businesses. Because the goal isn’t just to charge more. It’s to charge right – in a way that builds trust, communicates value, and quietly makes your business more attractive, not less.

You will learn:

– How to price confidently and profitably

– Ways to communicate value to customers

– Common pricing mistakes to avoid

About Catherine: Small Business Britain are really excited to be partnering with the Lloyds Bank Academy on this comprehensive programme of webinars focused on offering support & expertise to small businesses during these difficult times.

These workshops range from financial management, branding for business growth, productivity hacks & stress management. The Lloyds Bank Academy is a free learning resource helping to upskill businesses on a variety of topics. From using social media to attract customers to staying safe from fraud, these lessons can help improve your business – and they’re completely free!