Your Phone is a Film Studio: Using Short Video to Grow Your Business

Your smartphone is more powerful than a camera crew – you just need to know how to use it! In this session, join experts Garry Lee and James Adam, BT and Small Business Britain show you exactly how to create short videos that stop the scroll and turn viewers into customers.

You’ll learn how to:

– Film and edit content that looks polished and professional

– using only your phone

– Know which platforms your videos should be on and how to tailor your content for each one

– Build a simple, repeatable video habit that keeps your business visible and growing.

About Gary and James: James and Garry believe in ruthlessly efficient marketing for small businesses. They don’t like to waste one second or one pound more than is needed. Both have over 20 years’ experience in marketing, brand, data and user experience. They have run businesses that serviced clients like Sainsburys, Skype, JD Sports and JCB, but came together in 2020 to form Thirty Three Percent, with the vision of bringing big brand marketing to small business. They firmly believe that small businesses can not only compete but thrive against the big brands by translating marketing best practice for small business.

About Amy (guest expert from BT) Amy Johnston is a Social Media Manager with 5+ years of experience building and managing social media strategies designed to increase engagement and elevate brand presence. Her approach combines data‑led decision making, creative content planning, and trend awareness to optimise campaigns across Instagram, TikTok, YouTube, Facebook, and LinkedIn.

About BT Digital Skills: BT Digital Skills is partnering with Small Business Britain to deliver digital skills to small businesses across the UK.