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X-WR-CALDESC:Events for Launchpad Southend
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BEGIN:VEVENT
DTSTART;TZID=UTC:20250303T150000
DTEND;TZID=UTC:20250303T163000
DTSTAMP:20260530T140657
CREATED:20250213T152542Z
LAST-MODIFIED:20250213T152542Z
UID:1136-1741014000-1741019400@www.launchpadsouthend.co.uk
SUMMARY:Beyond the Basics: Scaling SME Marketing with Advanced Tactics and AI
DESCRIPTION:This follow-up session dives deeper into advanced marketing strategies\, focusing on how SMBs can leverage AI and data-driven tools to refine their tactics\, improve efficiency\, and scale operations. It will provide attendees with actionable insights into optimising campaign performance\, creating hyper-personalised customer experiences\, and staying ahead of emerging trends in marketing technology. \n\n\n\n\nTopics covered include: \n\nRecap: Key Takeaways from the First Session\nAdvanced SEO and content optimisation\nAI-driven content strategies for better ranking and engagement.\nPredictive SEO: Leveraging data to anticipate trends and adjust content.\nVoice search and its impact on SME marketing strategies.\nAdvanced audience targeting and segmentation techniques.\nA/B testing for ad copy\, visuals\, and CTAs.\nCollecting and analysing customer data to tailor marketing efforts.\nAI-powered tools for creating personalised recommendations and offers.\nCase studies on successful SMB personalisation strategies.\nThe importance of a seamless customer journey across platforms.\nIntegrating social media\, email\, and e-commerce for better results.\nHow AI can predict customer behavior and optimise decision-making.\nWorkflow automation tools to save time and reduce manual efforts.\nUsing predictive analytics to forecast trends and allocate resources effectively.\nIdentifying the right KPIs for SMB marketing campaigns.\nAdvanced tools for tracking performance (e.g.\, Google Analytics 4\, SEMrush\, AWR).\nPreparing for the future: Keeping marketing strategies agile.\n\n\n\n\n\nThe session is part 2 of 2 sessions. \nThe sessions are targeted towards businesses with more than 10 employee’s and individuals in management level roles for either the organisation or the sales and marketing functions. \n\n\n\n\nMore about Anna: Anna is a highly experienced communications specialist providing strategic digital marketing that works! \n“With over 10 years’ worth of experience in the marketing industry\, I’ve had the pleasure of working in various roles\, including magazine editor\, content marketer\, outreach manager and managing director. What’s more\, I’m lucky to have worked in both agency and in-house positions\, which has given me a great understanding of how both sides work.“ \nAnna is the founder of Quibble. Quibble provides a wide range of digital marketing services to businesses of all sizes both in the UK and abroad.
URL:https://www.launchpadsouthend.co.uk/event/beyond-the-basics-scaling-sme-marketing-with-advanced-tactics-and-ai/
LOCATION:Online
CATEGORIES:Learning and development,Marketing
ATTACH;FMTTYPE=image/jpeg:https://www.launchpadsouthend.co.uk/wp-content/uploads/2025/02/tec2.jpg
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BEGIN:VEVENT
DTSTART;TZID=UTC:20250305T090000
DTEND;TZID=UTC:20250305T170000
DTSTAMP:20260530T140657
CREATED:20250211T115752Z
LAST-MODIFIED:20250211T115752Z
UID:1115-1741165200-1741194000@www.launchpadsouthend.co.uk
SUMMARY:The Doctor Can See You Now - Lab To Launch
DESCRIPTION:Lab to Launch \nDr Samantha can help you manage your valuable IP – from innovative lab ideas to successful market launch. \nDr Samantha’s online IP Bioscience Clinic. \nBook your free 1:1 consultation on 5th March. \nEmail to book an appointment: anne.douglas@lawrie-ip.com
URL:https://www.launchpadsouthend.co.uk/event/the-doctor-can-see-you-now-lab-to-launch/
LOCATION:Online
CATEGORIES:Learning and development
ATTACH;FMTTYPE=image/jpeg:https://www.launchpadsouthend.co.uk/wp-content/uploads/2025/02/IP-Bioscience-Clinic-5th-March-scaled.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20250305T100000
DTEND;TZID=UTC:20250305T113000
DTSTAMP:20260530T140657
CREATED:20250213T134825Z
LAST-MODIFIED:20250213T134825Z
UID:1132-1741168800-1741174200@www.launchpadsouthend.co.uk
SUMMARY:EEAT your way to the top of Google - An SEO strategy that works!
DESCRIPTION:This dynamic session is designed to help SMBs unlock the power of EEAT—Expertise\, Experience\, Authoritativeness\, and Trustworthiness—one of Google’s key ranking factors. Learn how adopting EEAT principles can transform your SEO strategy\, boost your search rankings\, and drive meaningful traffic to your website. \n\n\n\n\nTopics covered include: \n\nWhat is EEAT\, and why is it critical for your website’s search visibility?\nHow Google uses EEAT to evaluate and rank websites in search results.\nThe core components of EEAT and how to optimise for each: content quality\, credibility\, and transparency.\nSteps SMBs can take to align their website and content strategy with EEAT guidelines.\nWhy EEAT isn’t just an SEO tool—it’s also key to building trust with visitors.\nHow a focus on EEAT can convert organic traffic into leads and sales.\nPractical examples of businesses leveraging EEAT to outperform competitors.\nLessons learned and actionable insights from these success stories.\nStrategies to use EEAT as part of a broader digital marketing effort\nTips for staying ahead of the competition by maintaining high-quality\, authoritative content.\n\n\n\n\n\nBy the end of this session\, attendees will have a clear roadmap for implementing EEAT in their SEO strategy\, along with practical tips to improve their website’s performance. \n\n\n\n\nThe session is part 2 of 2 sessions. \nThe sessions are targeted towards businesses with more than 10 employee’s and individuals in management level roles for either the organisation or the sales and marketing functions. \n\n\n\n\nMore about Anna: Anna is a highly experienced communications specialist providing strategic digital marketing that works! \n“With over 10 years’ worth of experience in the marketing industry\, I’ve had the pleasure of working in various roles\, including magazine editor\, content marketer\, outreach manager and managing director. What’s more\, I’m lucky to have worked in both agency and in-house positions\, which has given me a great understanding of how both sides work.“ \nAnna is the founder of Quibble. Quibble provides a wide range of digital marketing services to businesses of all sizes both in the UK and abroad.
URL:https://www.launchpadsouthend.co.uk/event/eeat-your-way-to-the-top-of-google-an-seo-strategy-that-works/
LOCATION:Online
CATEGORIES:Learning and development
ATTACH;FMTTYPE=image/jpeg:https://www.launchpadsouthend.co.uk/wp-content/uploads/2025/02/https___cdn.evbuc_.com_images_945504813_252029756684_1_original.jpg
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BEGIN:VEVENT
DTSTART;TZID=UTC:20250307T100000
DTEND;TZID=UTC:20250307T140000
DTSTAMP:20260530T140657
CREATED:20250204T144252Z
LAST-MODIFIED:20250204T144252Z
UID:1099-1741341600-1741356000@www.launchpadsouthend.co.uk
SUMMARY:Welcome to the UK’s 2025 International Women’s Day event
DESCRIPTION:We are proud to announce our 7th Annual International Women’s Day event\, taking place on Friday\, 7th March 2025\, at South Essex College in Southend: Luker Rd\, Southend-on-Sea SS1 1ND.\nThis event is an opportunity to come together to celebrate the achievements of women\, inspire each other\, and build connections within our community. It will feature: \n\n🌟 Special Guest Speakers: Inspiring talks from people who are making a difference in their fields.\n🌟 Networking Opportunities: Connect with local organisations from South Essex and learn about the services they offer.\n🌟 Entertainment: Enjoy performances and activities designed to celebrate the spirit of the day.\n🌟 Light Lunch: A delicious lunch will be provided during the event.\n\n⏰ The event will run from 10:00 AM to 2:00 PM\, and registration starts at 9:30 AM. Please arrive on time to enjoy refreshments and sign in\, as late arrivals will not be allowed to enter to ensure the event runs smoothly. \nAlthough this event is free to attend\, it is important to register in advance and commit to joining us. Organising this celebration involves costs for catering and other arrangements\, and we want to ensure resources are not wasted due to no-shows. \nInternational Women’s Day is a time to reflect on progress\, highlight ongoing challenges\, and celebrate women’s contributions to society. Let’s make this 7th celebration one to remember. \n\nPlease note: Unfortunately\, we are unable to provide crèche services this year. We kindly ask that you make alternative childcare arrangements if needed. Thank you for your understanding.
URL:https://www.launchpadsouthend.co.uk/event/welcome-to-the-uks-2025-international-womens-day-event/
LOCATION:South Essex College\, Luker Road\, Southend On Sea\, Essex\, SS1 1ND
CATEGORIES:Women In Business
ATTACH;FMTTYPE=image/png:https://www.launchpadsouthend.co.uk/wp-content/uploads/2024/11/https___cdn.evbuc_.com_images_896363673_14080922287_1_original.png
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BEGIN:VEVENT
DTSTART;TZID=UTC:20250307T113000
DTEND;TZID=UTC:20250307T130000
DTSTAMP:20260530T140657
CREATED:20250213T111702Z
LAST-MODIFIED:20250213T111702Z
UID:1130-1741347000-1741352400@www.launchpadsouthend.co.uk
SUMMARY:How CRM adoption can increase sales!
DESCRIPTION:This 90-minute session is designed to help small and medium-sized businesses (SMBs) unlock the full potential of Customer Relationship Management (CRM) systems to drive sales growth. We’ll dive into the key strategies and actionable steps required to implement a successful CRM strategy. \nIn a small event with a maximum of 12 participants\, Anna will help you discover the power of your CRM! \n\n\n\n\nTopics covered include: \n\nWhy CRM adoption is crucial for increasing sales.\nHow CRM provides insights into customer behavior and optimises sales processes.\nBest practices for onboarding teams and ensuring user adoption.\nHow to integrate CRM systems with existing tools like accounting software\, marketing platforms\, and customer support systems.\nStreamlining data flow across departments to improve decision-making and collaboration.\nProven methods to encourage team buy-in and consistent usage.\nOvercoming common challenges SMEs face when adopting a CRM system.\nMeasuring the ROI of your CRM system.\n\n\n\n\n\nThe session is part 2 of 2 sessions. \nBy the end of this session\, attendees will have a clear understanding of how to implement a CRM strategy that aligns with your business goals\, ensures team engagement\, and drives measurable sales results. \nThe sessions are targeted towards businesses with more than 10 employee’s and individuals in management level roles for either the organisation or the sales and marketing functions. \n\n\n\n\nMore about Anna: Anna is a highly experienced communications specialist providing strategic digital marketing that works! \n“With over 10 years’ worth of experience in the marketing industry\, I’ve had the pleasure of working in various roles\, including magazine editor\, content marketer\, outreach manager and managing director. What’s more\, I’m lucky to have worked in both agency and in-house positions\, which has given me a great understanding of how both sides work.“ \nAnna is the founder of Quibble. Quibble provides a wide range of digital marketing services to businesses of all sizes both in the UK and abroad.
URL:https://www.launchpadsouthend.co.uk/event/how-crm-adoption-can-increase-sales/
LOCATION:Online
CATEGORIES:Learning and development
ATTACH;FMTTYPE=image/jpeg:https://www.launchpadsouthend.co.uk/wp-content/uploads/2025/02/https___cdn.evbuc_.com_images_945499653_252029756684_1_original.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20250312T150000
DTEND;TZID=UTC:20250312T160000
DTSTAMP:20260530T140657
CREATED:20250217T134913Z
LAST-MODIFIED:20250217T134913Z
UID:1144-1741791600-1741795200@www.launchpadsouthend.co.uk
SUMMARY:Supercharge Your Sales Process with AI
DESCRIPTION:Welcome to Supercharge Your Sales with AI! \nDiscover how to work smarter\, not harder\, by unlocking the power of AI in your sales process. Imagine crafting personalized emails in seconds\, predicting customer needs with ease\, and automating your follow-ups — all with the help of AI. This isn’t about replacing salespeople; it’s about giving you the tools to become more effective\, efficient\, and impactful. \nJoin us to learn practical AI strategies you can implement right now to supercharge your sales funnel\, maximize productivity\, and close more deals. Whether you’re a sales pro or a business owner\, this course will change the way you think about sales forever. \nSales Geek is a global sales trainer. We provide expert training in Sales and business growth across the UK\, USA\, and India\, as well as Dubai\, Saudi Arabia\, and Europe. We work with SMEs and large corporate clients\, including Royal Mail\, IAG Cargo\, Panasonic\, Simply Health\, Pleo and Verastar. \nJoin our webinar to learn how AI can maximise your business growth.
URL:https://www.launchpadsouthend.co.uk/event/supercharge-your-sales-process-with-ai/
LOCATION:Online
CATEGORIES:AI,Learning and development
ATTACH;FMTTYPE=image/avif:https://www.launchpadsouthend.co.uk/wp-content/uploads/2025/02/sales-geek.avif
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BEGIN:VEVENT
DTSTART;TZID=UTC:20250313T084500
DTEND;TZID=UTC:20250313T150000
DTSTAMP:20260530T140657
CREATED:20250226T110050Z
LAST-MODIFIED:20250226T110050Z
UID:1157-1741855500-1741878000@www.launchpadsouthend.co.uk
SUMMARY:Essex Build 2025
DESCRIPTION:About this event\n\n\n\n\n\n\nJoin Essex Construction Alliance for Essex Build 2025\, a first event of its kind for Essex\, this spring. \nEssex Build 2025 is your one-stop show to network with key buyers\, learn about Essex project opportunities and acquire valuable new business leads. \nThe event will bring together Tier 1 and Tier 2 contractors with the region’s best in class main contractors\, specialist sub-contractors\, Contech developers\, suppliers and more. \nTaking place at Hylands House in Chelmsford on Thursday 13 March\, the event will showcase cutting-edge construction technologies\, sustainable building solutions\, and the latest industry trends. \nWith the support of key partners – CITB\, Federation of Master Builders\, Attract & Engage and Constructing Excellence – the event promises to offer fantastic networking opportunities for businesses leading the way in the construction sector.​ \nThere will also be a full programme of workshops and presentations across the day. \nWe cannot wait to welcome construction businesses from across Essex to what will be Essex Construction Alliance’s biggest event yet. \nKeep an eye on this page for updates on the programme. \nHighlights of the day will include: \n🛠 Panel discussions \n🛠 Key industry knowledge workshops and presentations from sector experts \n🛠 Meet the Buyer sessions \n🛠 Live demonstrations of the latest construction advancements \n🛠 Business growth opportunities \n🛠 Exhibitors including Tier 1 & 2 contractors\, specialist sub-contractors\, materials suppliers and service providers \n🛠 Networking opportunities with industry professionals\, government officials\, procurement teams\, and potential clients
URL:https://www.launchpadsouthend.co.uk/event/essex-build-2025/
LOCATION:Hylands House\, London Road\, Writtle\, Essex\, CM2 8WQ
CATEGORIES:Expo,Networking
ATTACH;FMTTYPE=image/avif:https://www.launchpadsouthend.co.uk/wp-content/uploads/2025/02/https___cdn.evbuc_.com_images_938172323_2409773414813_1_original.avif
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BEGIN:VEVENT
DTSTART;TZID=UTC:20250319T100000
DTEND;TZID=UTC:20250319T120000
DTSTAMP:20260530T140657
CREATED:20250206T132745Z
LAST-MODIFIED:20250206T132745Z
UID:1110-1742378400-1742385600@www.launchpadsouthend.co.uk
SUMMARY:Cyber Smart Essentials for Businesses
DESCRIPTION:Hear from experts – Essex Police’s Business Crime and Cyber Prevent Team and ESRC take part in a special Cyber Escape Room challenge and Q&A. \nFrom banking\, shopping\, ordering\, deliveries and significant business activities through streaming to social media\, businesses\, organisations and people are spending more time than ever online. \nCyber security is an important part of daily life\, whether you’re connecting to public WiFi hotspots or scrolling through social media. As such\, it’s important to learn all that you can so that you can keep yourself\, your business\, your money\, treasured memories\, family and friends safe. \nin this free session you can hear from experts from Essex Police’s Business Crime and Cyber Prevent Team\, Eastern Cyber Sercurity and Resilience Team\, take part in a special Cyber Escape Room challenge\, and participate in a Q&A session at the end.
URL:https://www.launchpadsouthend.co.uk/event/cyber-smart-essentials-for-businesses/
LOCATION:Launchpad Southend\, Launchpad Airport Business Park\, Rochford\, SS4 1YH
CATEGORIES:Cyber security
ATTACH;FMTTYPE=image/jpeg:https://www.launchpadsouthend.co.uk/wp-content/uploads/2025/02/https___cdn.evbuc_.com_images_953355303_1511516666193_1_original.jpg
ORGANIZER;CN="Launchpad Southend":MAILTO:info@launchpadsouthend.co.uk
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20250325T100000
DTEND;TZID=UTC:20250325T130000
DTSTAMP:20260530T140657
CREATED:20250213T093010Z
LAST-MODIFIED:20250213T093010Z
UID:1124-1742896800-1742907600@www.launchpadsouthend.co.uk
SUMMARY:Are you ready to win public sector tenders? With BIZphit
DESCRIPTION:Are you poised to seize opportunities in the public sector and elevate your business to new heights? Winning public sector tenders can be a transformative venture\, fuelling growth and stability for your business. Now is the time to assess your readiness and sharpen your strategies to become a leading contender for public sector tenders. \nSome of the areas below the workshop will cover. \n· Is tendering right for your business \n· Defining your business profile \n· Bid or no bid assessment \n· Time management for the tender process \nFamiliarising yourself with regulations\, compliance requirements\, and evaluation criteria specific to the public sector will provide you with the winning formula. By doing so\, you can tailor your proposals to meet the exact needs of the contracting authority\, demonstrating that you are not only a reliable partner but also a strategic asset. \nThe culmination of these efforts will position you as a formidable candidate ready to win public sector tenders and drive your business forward. \nAt the end of this workshop\, attendees will be better placed to understand the regulations and requirements to ensure they are ready to bid for public sector tenders.
URL:https://www.launchpadsouthend.co.uk/event/are-you-ready-to-win-public-sector-tenders-with-bizphit/
LOCATION:Launchpad Southend\, Launchpad Airport Business Park\, Rochford\, SS4 1YH
CATEGORIES:Learning and development
ATTACH;FMTTYPE=image/jpeg:https://www.launchpadsouthend.co.uk/wp-content/uploads/2025/02/https___cdn.evbuc_.com_images_958954003_14080922287_1_original.jpg
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BEGIN:VEVENT
DTSTART;TZID=UTC:20250326T100000
DTEND;TZID=UTC:20250326T120000
DTSTAMP:20260530T140657
CREATED:20250228T152349Z
LAST-MODIFIED:20250228T152349Z
UID:1160-1742983200-1742990400@www.launchpadsouthend.co.uk
SUMMARY:
DESCRIPTION:After the tremendous success of the workshop we ran last year with the Essex Police Business Crime Team\, we are delighted to bring this insightful workshop back in 2025. The session is designed to equip you with the essential skills and techniques to prevent\, navigate and resolve conflicts in your working environment. \nWe understand that it can be difficult to work with customers and the public. Sometimes it’s difficult to avoid confrontation in the workplace and everyday situations can turn volatile extremely quickly.  This Conflict Management Workshop is designed especially for public facing employees – ideal for those in the hospitality and service industry. \nThis workshop will focus on communication methods we can all use to avoid conflict and bring a potentially aggressive situation to a passive and calm conclusion. We will look at barriers to effective communication and how your behaviour can influence the recipient’s behaviour. The workshop will not discuss physical techniques of restraint but it will discuss the Criminal Law Act and use of ‘Reasonable Force’\, along with what constitutes an ‘assault’ and what to do to keep yourself safe. We will conclude with an open discussion around Policing. \nThe Business Crime Team’s main objectives are to work with businesses to; \n•    reduce violence and the threat of violence towards staff\n•    prevent crime and Anti-Social Behaviour impacting business\n•    support business victims\n•    build partnerships and be the once missing link between business and the service \nThey run many campaigns to promote awareness of crime\, ensure the best investigations are taking place with the evidence available and target the most prolific offenders to bring them before court.
URL:https://www.launchpadsouthend.co.uk/event/1160/
LOCATION:The Innovation Centre\, Knowledge Gateway\, Colchester\, Essex\, CO4 3ZQ
CATEGORIES:Police Courses,Workshop
ATTACH;FMTTYPE=image/jpeg:https://www.launchpadsouthend.co.uk/wp-content/uploads/2025/02/da6e39b61601e.jpg
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BEGIN:VEVENT
DTSTART;TZID=UTC:20250331T110000
DTEND;TZID=UTC:20250331T120000
DTSTAMP:20260530T140657
CREATED:20250325T132652Z
LAST-MODIFIED:20250325T132652Z
UID:1224-1743418800-1743422400@www.launchpadsouthend.co.uk
SUMMARY:Access to Finance: Masterclass for Disabled\, d/Deaf\, and Neurodivergent Entrepreneurs
DESCRIPTION:Accessing business finance is a barrier for many entrepreneurs\, and when faced with additional barriers\, as many Disabled entrepreneurs are – the topic can become even harder to navigate. \nOn Monday 31st March at 11am\, Small Business Britain and Lloyds Bank are running an online Masterclass to help Disabled\, d/Deaf and Neurodivergent Entrepreneurs understand how and when to access finance\, and what options are out there. \nTopics covered in the session include: \n\nHow and when to access finance for your business\nFinance options available to you\nHow to set up your finances to ensure you’re in the best place possible for when you are ready to apply for additional funding\nInformation on the Disability Finance Code for Entrepreneurship which launched in November 2024 to enable better access to finance for Disabled founders\n\nAlongside experts from Lloyds Bank\, the Access to Finance Masterclass will be hosted by: \nRichard Bearman: Managing Director\, Small Business Lending – the British Business Bank \nKirsty Heywood-MacDonald: Founder of Heywood-MacDonald Accountancy Services \nMasterclass details: \nDate: 31st March \nTime: 11am-12pm \nLocation: Zoom – you will receive the link directly from Zoom within 24 hours of completing the Google Form
URL:https://www.launchpadsouthend.co.uk/event/access-to-finance-masterclass-for-disabled-d-deaf-and-neurodivergent-entrepreneurs/
LOCATION:online workshop
CATEGORIES:Learning and development,Online Event,Webinar
ATTACH;FMTTYPE=image/jpeg:https://www.launchpadsouthend.co.uk/wp-content/uploads/2025/02/0e2bafcd-5a19-41f2-969a-92d0ff621aeb.jpeg
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