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X-WR-CALDESC:Events for Launchpad Southend
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BEGIN:VEVENT
DTSTART;TZID=UTC:20250707T140000
DTEND;TZID=UTC:20250707T150000
DTSTAMP:20260404T184318
CREATED:20250703T110520Z
LAST-MODIFIED:20250703T110520Z
UID:1400-1751896800-1751900400@www.launchpadsouthend.co.uk
SUMMARY:Build a digital marketing strategy to drive sales
DESCRIPTION:Join our Fuel your Business Growth: Digital Edge series\, in this session we will be exploring how to build a successful digital marketing strategy. \n\n\nWhat you’ll learn\n\n\nWhat marketing methods you should prioritise when budgets are limited\nUncover demand and gain actionable inspiration for campaigns\nIdentify sources of data and insight to build a confident digital marketing strategy\n\n\n\n\nDescription\n\nJoin this session to learn the core digital marketing methodologies to cost-effectively increase\, tap into and capitalise on demand. With a key focus on cost-effective methods that bring interested customers closer rather than ‘pushing’ advertisements to irrelevant audiences\, this session will have insights for B2C and B2B brands of all sizes. \n\n\n\nSpeakers\n\nMartin Calvert\nMarketing Director\, ICS-digital \n\nMartin Calvert is Marketing Director at ICS-digital\, an international digital marketing agency that helps large and small firms succeed in highly competitive and highly regulated sectors worldwide. \nMartin hosts the ICS: Everything Digital podcast on Apple and Spotify which covers multilingual digital topics including SEO\, content\, PR\, product and much more.
URL:https://www.launchpadsouthend.co.uk/event/build-a-digital-marketing-strategy-to-drive-sales/
LOCATION:Online
CATEGORIES:Learning and development,Marketing
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END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20250707T140000
DTEND;TZID=UTC:20250707T150000
DTSTAMP:20260404T184318
CREATED:20250703T114716Z
LAST-MODIFIED:20250703T114716Z
UID:1405-1751896800-1751900400@www.launchpadsouthend.co.uk
SUMMARY:US Trade Tariffs Webinar
DESCRIPTION:Behind the Tariffs: What 2025 Means for Your Supply Chain & Customs Strategy \nRecent changes to US tariffs have created new challenges and considerations for UK businesses trading with the United States. If you are exporting goods into the US it is essential to understand how these updated tariffs may impact your supply chain\, pricing\, and compliance requirements. \nJoin our experts – Richard Bartlett from Export Unlocked (UK) and Angela Aaron\, Senior Compliance Director at KlearNow AI (US)\, for an in-depth look at: \n\nThe latest US Trade Tariffs\nThe evolving UK–US trade deal\nHow to stay tariff-savvy in a volatile trade environment\n\nWe will explore how to assess your exposure to supply chain disruption and implement smarter\, more resilient strategies.\nDate:  Monday 7 July  2.00pm – 3.00pm\nPlatform:  Zoom\nCost: FREE for Members   Non-Members £25.00 + VAT\nEnsure your business is prepared for the evolving trade landscape\, register now!
URL:https://www.launchpadsouthend.co.uk/event/us-trade-tariffs-webinar/
LOCATION:Zoom
CATEGORIES:Learning and development
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END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20250708T093000
DTEND;TZID=UTC:20250708T113000
DTSTAMP:20260404T184318
CREATED:20250703T115131Z
LAST-MODIFIED:20250703T115131Z
UID:1407-1751967000-1751974200@www.launchpadsouthend.co.uk
SUMMARY:ATA Carnets Workshop
DESCRIPTION:This virtual workshop will focus on a useful international scheme for the temporary movement of goods – the ATA Carnet Scheme. \nSince the UK left the EU there has been an increase in the need to control temporary movements\, and if you are sending or receiving goods for demonstration\, exhibitions\, testing or as professional equipment\, you should consider this Passport for Goods. \nThis workshop will cover the application process and how to control the use of ATA Carnets effectively\, focusing on – \n\nWhat the ATA Carnet scheme is and how it works internationally\nHow to apply for an ATA Carnet in the UK\nProcedures of using an ATA Carnet for both hand carried and unaccompanied freight\nReceiving imports under the ATA Carnet Scheme\nDischarging the ATA Carnet correct to avoid fines and penalties\nTips on what to do if things go wrong\n\nThis workshop is ideal for businesses that move goods temporarily\, for example – sending tools and equipment with an engineer to perform repairs & servicing\, taking equipment to sporting or entertainment events or taking part in a Trade Show.
URL:https://www.launchpadsouthend.co.uk/event/ata-carnets-workshop/
LOCATION:Zoom
CATEGORIES:Learning and development
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END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20250708T100000
DTEND;TZID=UTC:20250708T130000
DTSTAMP:20260404T184318
CREATED:20250703T111454Z
LAST-MODIFIED:20250703T111454Z
UID:1402-1751968800-1751979600@www.launchpadsouthend.co.uk
SUMMARY:Introduction to Social Media Marketing
DESCRIPTION:Want learn how to use social media to market your business effectively? Join this short course from Let’s Do Marketing to learn how to create your social media strategy for success – and come away with the knowledge\, skills and confidence to start connecting with your customers online! \n  \nGet to know more about social media channels and what they can do for your business\, how to use them effectively\, as well as create award winning and eye catching content to resonate with your customers. Get a better understanding on tools and software to make your social media marketing a breeze\, and learn more about the possibilities with Social Media Marketing. \nEvent details:\nTime: 10am – 1pm \nLocation: Online (ZOOM) \nCost: £35pp \nDuring this course\, we’ll cover:\n\n\nThe basics – understanding how marketing relates to social media and vice versa\n\n\n\n\nThe characteristics of each social media channel\, how to determine which one is right for your business (or all of them!)\, as well as how to use the most popular channels Facebook\, Instagram and LinkedIn\n\n\n\n\nFinding your customer online\, and identifying ways to connect with and reach them\n\n\n\n\nCreating graphic design content using tools like Canva to capture the attention of customers on your news feed\n\n\n\n\nScheduling social media posts and content to make your life easier\, with tools like Meta Business Suite\, Buffer and more\n\n\n\n\nDeveloping a social media Strategy\n\n\n  \nAs well a dedicated Q&A session\, where you can ask a social media expert any questions you have about your own social media strategy.  \n  \n\nMeet the Host:\nKerry Madge | Marketing Executive\, Let’s Do Marketing \n\n  \nKerry Madge is a dynamic Marketing Executive at Let’s Do Marketing\, bringing nearly six years of diverse experience collaborating with businesses of all sizes. Holding a BA in Marketing Management\, Kerry excels in social media advertising\, graphic design\, and copywriting. Her passion lies in crafting creative solutions and developing comprehensive marketing strategies that empower small businesses to visualise and achieve their overarching goals.
URL:https://www.launchpadsouthend.co.uk/event/introduction-to-social-media-marketing/
LOCATION:Online
CATEGORIES:Learning and development,Marketing
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END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20250710T100000
DTEND;TZID=UTC:20250710T110000
DTSTAMP:20260404T184318
CREATED:20250703T115535Z
LAST-MODIFIED:20250703T115535Z
UID:1409-1752141600-1752145200@www.launchpadsouthend.co.uk
SUMMARY:Understanding VAT on Imports & Exports Webinar
DESCRIPTION:Join our expert led webinar with Scrutton Bland. This 45-minutes webinar explores imports and exports\, providing clarity on how goods moving into and outside the UK are treated with regards to VAT. \nAttendees will gain a clear understanding of how to account for VAT and stay compliant with UK and non-UK legislation as well as the chance to ask questions in a Q&A session. \nWe will cover: \n\n•    VAT on Imports\n•    VAT on Exports\n•    Documentary Requirements\n•    VAT Accounting and Compliance\n•    Triangulation
URL:https://www.launchpadsouthend.co.uk/event/understanding-vat-on-imports-exports-webinar/
LOCATION:Zoom
CATEGORIES:Learning and development
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END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20250715T093000
DTEND;TZID=UTC:20250715T113000
DTSTAMP:20260404T184318
CREATED:20250703T131151Z
LAST-MODIFIED:20250703T131151Z
UID:1411-1752571800-1752579000@www.launchpadsouthend.co.uk
SUMMARY:Overview of Incoterms®
DESCRIPTION:Understand the Rules. Reduce Risk in International Trade.\nIncoterms® 2020 are globally recognised rules that clearly define the responsibilities of buyers and sellers in international trade. These three-letter acronyms are essential for setting the terms of delivery\, managing risk\, and ensuring clarity in contracts. \nUsing the wrong Incoterm®\, or misusing one\, can result in serious issues\, including delays\, disputes\, additional costs\, and even failed payments. That’s why it’s critical for businesses engaged in global trade to fully understand how and when to apply each term. \nThis virtual overview will cover: \n•    A clear explanation of each of the 11 Incoterms® 2020\n•    The role of Incoterms® in international contracts and logistics\n•    How to select the right term for your business\n•    Common mistakes and how to avoid them\n•    Real-world examples to illustrate best practice\nIncluded with the overview: \n•    A downloadable copy of the course slides\n•    Comprehensive guidance notes to support continued learning and contract accuracy\nThis session is ideal for anyone involved in sales\, purchasing\, logistics\, shipping\, or contract negotiation – helping you to apply Incoterms® confidently and correctly in day-to-day trade operations. \n  \nDate:   Tuesday 15 July  9.30am – 11.30am \nVirtual: Zoom Platform\nCost to attend: Members £250.00 + VAT and Non-Members £330.00 + VAT\nPlease note: This event will not be recorded and any material will only be circulated to those that attend.\nCan’t make this date? Contact us to register your interest for the next course date \nBritish Chambers of Commerce Accredited Course: The British Chambers of Commerce has a range of nationally accredited international trade courses that give essential skills that are invaluable to small and large businesses alike. \nAt the end of the course there will be a short assessment paper to complete which results in a BCC Certificate with a Pass or Merit achievement worth 1 credit. Achieve 6 credits to receive the BCC Foundation Award in International Trade.
URL:https://www.launchpadsouthend.co.uk/event/overview-of-incoterms/
LOCATION:Zoom
CATEGORIES:Learning and development
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END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20250715T140000
DTEND;TZID=UTC:20250715T150000
DTSTAMP:20260404T184318
CREATED:20250703T111911Z
LAST-MODIFIED:20250703T111911Z
UID:1404-1752588000-1752591600@www.launchpadsouthend.co.uk
SUMMARY:Converting followers into customers
DESCRIPTION:What you’ll learn \n\n\n\n\nUnderstand how to structure your social media content to guide followers through the customer journey\nLearn proven tactics to increase engagement and encourage conversions through calls-to-action and social proof\nDiscover how to leverage analytics and insights to refine your strategy and improve conversion rates\n\n\n\n\nDescription\n\nGrowing a social media following is one thing – turning those followers into paying customers is another. \nIn this session\, we’ll focus on practical strategies to move your audience from passive engagement to active conversion. \nYou’ll learn how to create content that drives action\, optimise your social channels for lead generation\, and use social proof to build trust and credibility. Walk away with clear\, actionable steps to turn your followers into loyal customers. \n\n\n\nSpeakers\n\nEdwina Mullins\nCo-owner and Director\, SocialB \n\nEdwina has 20 years’ experience delivering digital marketing strategies in technology\, manufacturing\, engineering\, and hospitality sectors. Edwina oversees strategy and execution for SocialB’s client portfolio\, as well as delivering consultancy\, strategy\, and training. Edwina also mentors the team\, sharing her wealth of hands on and strategic e
URL:https://www.launchpadsouthend.co.uk/event/converting-followers-into-customers/
LOCATION:Online
CATEGORIES:Learning and development,Social Media
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END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20250716T093000
DTEND;TZID=UTC:20250716T120000
DTSTAMP:20260404T184318
CREATED:20250630T082803Z
LAST-MODIFIED:20250630T082803Z
UID:1389-1752658200-1752667200@www.launchpadsouthend.co.uk
SUMMARY:
DESCRIPTION:Come and join us for an enjoyable networking and learning morning! \nHosted by First Intuition East Anglia\, the Chelmsford Sales Club is the perfect opportunity to meet like-minded individuals\, share ideas and grow your company and your network. \nWhether you’re an experienced sales professional or you want to understand how to grow your role and your business\, this event is for you. Don’t miss out on this chance to connect with many others in the sales industry and expand your business horizons. \nBook now\, registrations will close when we reach capacity!
URL:https://www.launchpadsouthend.co.uk/event/1389/
LOCATION:First Intuition Chelmsford\, 2 Coval Lane\, Chelmsford\, Essex\, CM1 1TD
CATEGORIES:Learning and development,Sales
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END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20250717T100000
DTEND;TZID=UTC:20250717T110000
DTSTAMP:20260404T184318
CREATED:20250527T095230Z
LAST-MODIFIED:20250527T095230Z
UID:1345-1752746400-1752750000@www.launchpadsouthend.co.uk
SUMMARY:Get Found\, Get Clicked\, Get Customers: Making LinkedIn Work for Your Business
DESCRIPTION:Join Small Business Britain\, BT Digital Skills\, and LinkedIn expert Ashley Leeds for a practical\, confidence-boosting session for small business owners who want to get more out of LinkedIn. \nIn this webinar\, you’ll learn: \n– The 3 things small businesses are getting wrong on LinkedIn (and how to fix them fast) \n– Profile power moves \n– how to turn your profile into a mini sales page \n– Easy content ideas that build trust and drive traffic \n– How to show up in just 15 minutes a day (and why it works) \n– The secret to connecting with the right people (without feeling salesy) \nExpect actionable tips\, relatable examples\, and plenty of support to help you get started or level up your LinkedIn game. \nYou’ll also receive a free resource pack to keep the momentum going after the session. \nAbout Ashley: Ashley Leeds\, the ‘15-Minute Guy\,’ is a LinkedIn expert\, coach\, and speaker who helps professionals build confidence and visibility—all in just 15 minutes a day. Having once struggled with self-doubt and feeling invisible\, \nAshley knows first-hand how powerful it is to finally start showing up authentically. His approach is simple\, relatable\, and proven to get results. He’s helped hundreds of professionals transform their LinkedIn presence\, including speaking internationally at Accountex Canada\, inspiring others to embrace LinkedIn with confidence. \nAbout BT Digital Skills: BT Digital Skills is partnering with Small Business Britain to deliver digital skills to small businesses across the UK.
URL:https://www.launchpadsouthend.co.uk/event/get-found-get-clicked-get-customers-making-linkedin-work-for-your-business/
LOCATION:Webinar
CATEGORIES:Webinar
ATTACH;FMTTYPE=image/jpeg:https://www.launchpadsouthend.co.uk/wp-content/uploads/2025/02/0e2bafcd-5a19-41f2-969a-92d0ff621aeb.jpeg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20250722T093000
DTEND;TZID=UTC:20250722T120000
DTSTAMP:20260404T184318
CREATED:20250703T132407Z
LAST-MODIFIED:20250703T132407Z
UID:1413-1753176600-1753185600@www.launchpadsouthend.co.uk
SUMMARY:Import Procedures & Documentation Training
DESCRIPTION:Build Confidence in Sourcing from Global Markets \nGlobal sourcing presents valuable opportunities for UK businesses to access a wider range of products\, materials\, and components. With the right strategy and understanding of procedures\, importing can be a cost-effective way to enhance your competitiveness and supply chain resilience. \nHowever\, bringing goods into the UK involves navigating a complex set of rules\, paperwork\, and compliance requirements. This virtual half-day course is designed to provide you with a solid foundation in the essential aspects of importing. \nWhat You’ll Learn: \n•    Key steps in the import process from order to delivery\n•    How to prepare and manage import documentation\n•    Practical tips to ensure compliance and avoid delays\nIncluded in the Course: \n•    A downloadable set of course presentation slides\n•    Detailed guidance notes to support your import activities long after the session\nIdeal for businesses new to importing or those seeking to improve their internal processes\, this training provides practical knowledge to help you manage international purchases with confidence and clarity.\n\nDate:   Tuesday 22 July 9.30am to 12.00pm\nVirtual:   Zoom Platform\nCost to attend:  Members £250.00 + VAT and Non-Members £330.00 + VAT\nPlease note: This event will not be recorded and any material will only be circulated to those that attend. \n\nCan’t make this date? Contact us to register your interest for the next course date\n\n\nThe British Chambers of Commerce has a range of nationally accredited international trade courses that give essential skills which are invaluable to small and large businesses alike. \nAt the end of these courses there will be a short assessment paper to complete which results in a BCC Certificate with a Pass or Merit achievement worth 1 credit. Achieve 6 credits to receive the BCC Foundation Award in International Trade.
URL:https://www.launchpadsouthend.co.uk/event/import-procedures-documentation-training-2/
LOCATION:Zoom
CATEGORIES:Learning and development,Zoom
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END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20250728T093000
DTEND;TZID=UTC:20250728T130000
DTSTAMP:20260404T184318
CREATED:20250703T133148Z
LAST-MODIFIED:20250703T133148Z
UID:1416-1753695000-1753707600@www.launchpadsouthend.co.uk
SUMMARY:Importance of International Documentation
DESCRIPTION:This course aims to develop knowledge and understanding of the importance of customs documentation in the world of international trade to ensure both parties clearly understand the documentation that will be required in the import or export of goods or services. This includes evidence of delivery\, proof payment\, export and import documentation\, customs clearance\, intellectual property rights\, mitigating risk and dispute resolution. \n► Certificate of origin\n► Licences\n► Labelling\n► CMR\n► Proof of delivery\n► Certificate of origin\n► Health certificates\n► Proof of customs entry\n► Commodity codes\n► Certification\n► WTO\n► Chambers of commerce\n► International bodies \nDate:   Monday 28 July  9.30am – 1.00pm\nVirtual:   Zoom Platform\nCost to attend:    Members £330.00 + VAT and Non-Members £375.00 + VAT\nCredits: 1 credit gained with successful completion of a multiple choice questionnaire \n\nOur Trade Expert Training Academy online program offers a comprehensive curriculum designed to equip you with the knowledge and skills needed to excel in the global marketplace.
URL:https://www.launchpadsouthend.co.uk/event/importance-of-international-documentation/
LOCATION:Zoom
CATEGORIES:Learning and development
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END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20250729T093000
DTEND;TZID=UTC:20250729T113000
DTSTAMP:20260404T184318
CREATED:20250703T133639Z
LAST-MODIFIED:20250703T133639Z
UID:1418-1753781400-1753788600@www.launchpadsouthend.co.uk
SUMMARY:Customs Procedures and Documentation Training
DESCRIPTION:Strengthen Compliance. Streamline Your Trade Operations. \nThis concise but comprehensive virtual training session provides essential insight into the procedures and documentation required when dealing with UK and international customs authorities. Whether importing or exporting\, understanding what’s required for customs declarations is vital to ensuring smooth\, compliant trade operations. \nFailure to comply can result in delays\, inspections\, and financial penalties—all of which can be avoided with the right knowledge and preparation. \nThis course covers: \n•    The key customs procedures businesses must follow\n•    Understanding the data and documents needed for customs declarations\n•    The role of Standard Operating Procedures (SOPs) in maintaining compliance\n•    How good customs practices can improve efficiency and reduce risk\n•    An overview of both import and export requirements \nIncluded with the Course: \n•    A full set of course slides for future reference\n•    Detailed guidance notes to reinforce learning and support implementation \nDesigned for anyone involved in international trade\, this session will help your business operate more effectively and avoid common pitfalls when dealing with customs. \nDate:   Tuesday 29 July  9.30am – 11.30am\nVirtual: Zoom Platform\nCost to attend: Members £250.00 + VAT and Non-Members £330.00 + VAT \nPlease note: This event will not be recorded and any material will only be circulated to those that attend\nCan’t make this date? Contact us to register your interest for the next course date\nBritish Chambers of Commerce Accredited Course: The British Chambers of Commerce has a range of nationally accredited international trade courses that give essential skills which are invaluable to small and large businesses alike. \nAt the end of these courses there will be a short assessment paper to complete which results in a BCC Certificate with a Pass or Merit achievement worth 1 credit. Achieve 6 credits to receive the BCC Foundation Award in International Trade.
URL:https://www.launchpadsouthend.co.uk/event/customs-procedures-and-documentation-training/
LOCATION:Zoom
CATEGORIES:Learning and development
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END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20250805T130000
DTEND;TZID=UTC:20250805T150000
DTSTAMP:20260404T184318
CREATED:20250731T094057Z
LAST-MODIFIED:20250731T094057Z
UID:1439-1754398800-1754406000@www.launchpadsouthend.co.uk
SUMMARY:Using AI tools to create content for your business
DESCRIPTION:In this business.connected workshop in partnership with Vodafone Business\, we’ll explore how to harness the power of AI to create smarter\, more strategic content – without compromising on authenticity. \nWhether you’re a solo entrepreneur\, a small business owner or part of a growing team\, this session will give you the tools to confidently integrate AI into your content strategy while staying true to your brand voice and values. \nLed by Kristian Downer\, an expert in digital content and AI applications\, the workshop will cover how to use AI tools to generate blogs\, video scripts and social media posts efficiently – plus how to make sure your content feels human and trustworthy. \nYou’ll also learn how to repurpose one idea into a wealth of content across different platforms\, and how to use AI-powered analytics to track what’s working\, what’s not and where to optimise. \nKristian has over 11 years of experience in digital marketing and specialises in helping business owners and marketing managers cut through the complexity to achieve consistent\, profitable growth. From sole traders to large corporates\, he’s delivered proven strategies and high-performing campaigns that drive real results. \nNow\, as a national trainer for Google Digital Garage through Enterprise Nation\, he’s equipping businesses across the UK with the skills to navigate the evolving digital landscape – including the opportunities and challenges of AI in marketing. \nWith business.connected\, get support on the technologies and digital business areas that can help you and your business work smarter. Grow online with expert guidance\, peer insights\, digital skills training and smart connectivity solutions. \nKey takeaways from this session\n\nEthics and authenticity when using AI: Understand the importance of using AI responsibly\, including keeping data secure and maintaining brand trust.\nAI tools for creating content: Explore practical tools to help you generate engaging blogs\, scripts and social media posts more efficiently.\nBalancing AI and human content: Learn how to blend AI-generated and human-authored content to remain authentic and relevant.\nContent repurposing strategies: Discover how to turn a single idea into 10 or more pieces of content across different platforms.\nAI-driven analytics: Use intelligent tools to measure your content performance and optimise your strategy for better results.\n\nImportant details about the workshop\n\nDuring the webinar\, you’ll also have the chance to ask Kristian any questions.\nThe session lasts two hours. By signing up\, you’ll also receive extra resources to support your learning.\nEach workshop is designed to deliver practical\, hands-on advice for SMEs. You’ll leave the session knowing how to implement specific strategies.\n\nThis webinar is part of a series for business.connected. Check out the other events\, including more online workshops and business bootcamps held in-person across different regions of the UK. \nAbout business.connected\nThe business.connected hub is a free online training programme of workshops\, webinars and e-learning modules designed to help businesses go digital and adopt new technology. \nThe programme is supported by Vodafone Business. For more information\, visit the business.connected support hub.
URL:https://www.launchpadsouthend.co.uk/event/using-ai-tools-to-create-content-for-your-business/
LOCATION:online workshop
CATEGORIES:Learning and development,Online Event
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END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20250805T140000
DTEND;TZID=UTC:20250805T150000
DTSTAMP:20260404T184318
CREATED:20250731T100502Z
LAST-MODIFIED:20250731T100502Z
UID:1445-1754402400-1754406000@www.launchpadsouthend.co.uk
SUMMARY:Customer profiling: Customers and competitors
DESCRIPTION:Duration1 hour\nContentbusiness academy\nPart ofFuel your Business Growth: Start your business\n\n\n\nLearn how to conduct market research to start your business on the right foot! \n\n\nWhat you’ll learn\n\n\nhow to use a SWOT analysis\ncreating a Unique Selling Point (USP)\nidentifying your core target customer\n\n\n\n\nDescription\n\nIn this session we will be exploring basic market research techniques to help you better gauge your customer profile(s). We’ll also be giving some thought to the trading environment. \n\n\n\nSpeakers\n\nChris Stevens\nHead of Business Support\, Swindon and Wiltshire Business and Growth Unit \n\nChris has over 6 years’ experience in mobilising and delivering business support programmes and projects to bring about regional economic development. \n\n\n\nDarren Brindley\nBusiness Navigator\, Swindon and Wiltshire Growth Hub \n\nDarren has over 20 years experience of working with businesses of all sizes around the world\, supporting their development\, growth and skills progression.
URL:https://www.launchpadsouthend.co.uk/event/customer-profiling-customers-and-competitors/
LOCATION:Online
CATEGORIES:Learning and development,Marketing
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END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20250806T100000
DTEND;TZID=UTC:20250806T120000
DTSTAMP:20260404T184318
CREATED:20250731T101014Z
LAST-MODIFIED:20250731T101014Z
UID:1446-1754474400-1754481600@www.launchpadsouthend.co.uk
SUMMARY:SE..whO Breaking down the basics of SEO
DESCRIPTION:In an era where online presence is a necessity\, understanding the fundamentals of search engine optimisation (SEO) is crucial for individuals and businesses alike. Navigating this dynamic landscape\, can appear overwhelming and complicated for small business owners\, but Let’s Do Marketing are here to help. \nThis 2-hour webinar breaks down the basics of SEO\, providing you with the understanding of the core principles and highlights the tools available to help search engines to give you the attention you deserve! \nEvent details:\nTime: 10am – 12pm \nLocation: Online (ZOOM) \nCost: £30pp \nWhat You’ll Learn:\n\n\nUnderstanding Search Engines: Gain insights into how search engines work and how they determine the ranking of web pages.\n\n\n\n\nKeyword Research and Optimization: Learn how to strategically incorporate keywords into your content to increase visibility and attract the right audience.\n\n\n\n\nOn-Page SEO Techniques: Explore the critical on-page elements that contribute to a website’s SEO success.\n\n\n\n\nOff-Page SEO Strategies: Delve into off-page SEO factors\, including backlink building and social signals. Understand how to cultivate a strong online presence beyond the confines of your website.\n\n\n\n\nTechnical SEO Essentials: Uncover the technical aspects of SEO\, such as site speed\, mobile optimization\, and crawlability.\n\n\n\n\nMeasuring and Analysing SEO Performance: Explore key metrics and tools to measure the effectiveness of your SEO efforts.\n\n\nWho Should Attend:\n· Small Business Owners \n\n\nSmall Business Owners\n\n\n\n\nContent Creators\n\n\n\n\nEntrepreneurs\n\n\n\n\nAnyone Seeking to Enhance Digital Presence\n\n\nLet’s demystify SEO and empower you to navigate the digital landscape with confidence. \n  \n\nMeet the Host: \nStacey Pretty | Marketing Director\, Let’s Do Marketing \n\nStacey is the Marketing Director of Let’s Do Marketing\, a marketing consultancy and services agency which is tailored to specifically support new and small businesses with organising and fulfilling their marketing ideas. With over 17 years of marketing experience\, working in both B2B and B2C environments\, Stacey has extensive experience in managing\, creating\, and promoting a variety of products and services using both online and offline marketing tools. Understanding the challenges faced by new and small businesses\, Stacey seeks to simplify the complexities of marketing\, with an approach focused on effectiveness and consistency\, ensuring that every marketing effort translates into tangible results. For Stacey\, marketing isn’t just about campaigns; it’s about building relationships and fostering an excellent customer experience.
URL:https://www.launchpadsouthend.co.uk/event/se-who-breaking-down-the-basics-of-seo-3/
LOCATION:Zoom
CATEGORIES:Learning and development,Zoom
ATTACH;FMTTYPE=image/png:https://www.launchpadsouthend.co.uk/wp-content/uploads/2025/07/original-2.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20250811T120000
DTEND;TZID=UTC:20250811T133000
DTSTAMP:20260404T184318
CREATED:20250716T125932Z
LAST-MODIFIED:20250716T130046Z
UID:1424-1754913600-1754919000@www.launchpadsouthend.co.uk
SUMMARY:
DESCRIPTION:Join SAVS and Ingenium Coaching online on Monday 11th August\, from 12pm to 1.30pm for this free training session to understand different personality types. Book your free place\n\n\n\n  \n\n\n\nThis is part of a four-part series with Ingenium Coaching to deliver training to the sector to improve your personal and professional development. This session is number two in the series\, with the first focusing on understanding perception and how it differs for each person.\n\n\n\n  \n\n\n\nThis session will explore how to improve workplace relationships and performance by helping individuals understand themselves and others better\, ultimately leading to more effective communication\, collaboration\, and conflict resolution.\n\n\n\n  \n\n\n\nIt will also help you to understand the challenges in understanding diverse personalities and behaviours\, promoting self-awareness\, and enhancing team dynamics.\n\n\n\n  \n\n\n\nAlthough the session is 1.5 hours long\, the lunchinars usually finish within 1 hour.\n\n\n\n 
URL:https://www.launchpadsouthend.co.uk/event/1424/
LOCATION:Online
CATEGORIES:Learning and development,Online Event
ATTACH;FMTTYPE=image/png:https://www.launchpadsouthend.co.uk/wp-content/uploads/2025/07/A-Guide-to-Personality-Types.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20250813T120000
DTEND;TZID=UTC:20250813T130000
DTSTAMP:20260404T184318
CREATED:20250731T102525Z
LAST-MODIFIED:20250731T102525Z
UID:1449-1755086400-1755090000@www.launchpadsouthend.co.uk
SUMMARY:Planning for success: How to action plan by adopting SMART objectives
DESCRIPTION:Duration1 hour\nContentbusiness academy\nPart ofFuel your Business Growth: Start your business\n\n\n\nGet to grips with using SMART objectives in your business planning. \n\n\nWhat you’ll learn\n\n\nhow to identify risks\nusing SMART action planning\nflexible planning\n\n\n\n\nDescription\n\nWe’ll guide you through an action plan with SMART (specific\, measurable\, realistic\, timebound) objectives and how to incorporate flexibility and revision. \n\n\n\nSpeakers\n\nChris Stevens\nHead of Business Support\, Swindon and Wiltshire Business and Growth Unit \n\nChris has over 6 years’ experience in mobilising and delivering business support programmes and projects to bring about regional economic development. \n\n\n\nDarren Brindley\nBusiness Navigator\, Swindon and Wiltshire Growth Hub \n\nDarren has over 20 years experience of working with businesses of all sizes around the world\, supporting their development\, growth and skills progression.
URL:https://www.launchpadsouthend.co.uk/event/planning-for-success-how-to-action-plan-by-adopting-smart-objectives/
LOCATION:Online
CATEGORIES:Learning and development,Online Event
ATTACH;FMTTYPE=image/png:https://www.launchpadsouthend.co.uk/wp-content/uploads/2025/07/Picture1.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20250819T110000
DTEND;TZID=UTC:20250819T120000
DTSTAMP:20260404T184318
CREATED:20250731T104859Z
LAST-MODIFIED:20250731T104859Z
UID:1451-1755601200-1755604800@www.launchpadsouthend.co.uk
SUMMARY:Four steps to kick-start your venture
DESCRIPTION:  \n\n\n\n\nGet the fundamentals you need to give your business idea the best chance of success. \n\n\nWhat you’ll learn\n\n\nkey do’s and don’ts when starting your business\nfoundation pillars for success\nfocus areas for planning\n\n\n\n\nDescription\n\nJoin Archie Wilkinson\, CEO and Co-founder of Lifesaver\, as he takes you through the ‘do’s and don’ts’\, the foundational pillars of success\, and the focus areas for giving your venture the best chance of success. \n\n\n\nSpeakers\n\nArchie Wilkinson\nCEO\, Lifesaver \n\nArchie is the CEO of Lifesaver\, a certified B-Corp company pioneering sustainable charging solutions. Under his leadership\, Lifesaver developed the world’s first outdoor power bank vending machine\, reducing battery waste and partnering with major events and venues like Wimbledon\, The O2\, Wembley Stadium and Winter Wonderland. As an Export Champion\, he has expanded Lifesaver internationally\, recently achieving 58% annual revenue growth and EBITDA+. \n\n\n\n\n\n\n\n 
URL:https://www.launchpadsouthend.co.uk/event/four-steps-to-kick-start-your-venture/
LOCATION:Online
CATEGORIES:Learning and development,Online Event
ATTACH;FMTTYPE=image/png:https://www.launchpadsouthend.co.uk/wp-content/uploads/2025/07/Picture1.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20250820T100000
DTEND;TZID=UTC:20250820T113000
DTSTAMP:20260404T184318
CREATED:20250812T093842Z
LAST-MODIFIED:20250812T093842Z
UID:1470-1755684000-1755689400@www.launchpadsouthend.co.uk
SUMMARY:August Virtual Networking - Free For All
DESCRIPTION:Expand Your Horizons: Join Our Free For All Virtual Networking Event!  \nReady to grow your professional network and spark new opportunities? We’re excited to invite members and non-members to experience our popular virtual networking. These events offer an open\, engaging space for professionals from all industries to connect\, collaborate\, and thrive. \nThis interactive and informal experience makes connecting easy and enjoyable\, offering the chance to engage with a diverse range of professionals\, many you might not have encountered otherwise. With dynamic breakout rooms\, you’ll reconnect with familiar faces and forge new partnerships that could drive your business forward. \nOpen to everyone in the Essex business community and beyond. \nDon’t miss this chance to build your network and explore what’s possible! \nDate:   Wednesday 20 August 10.00am to 11.30am \nPlatform:   Zoom\nCost:   FREE for All\nOnly TWO attendees per company \nAgenda \n9.50am – Sign into Zoom Meeting\n10.00am – Welcome introduction from a Client Relationship Manager\n10.05am – Networking\n11.30am – Meeting finishes
URL:https://www.launchpadsouthend.co.uk/event/august-virtual-networking-free-for-all/
LOCATION:Zoom
CATEGORIES:Networking
ATTACH;FMTTYPE=image/png:https://www.launchpadsouthend.co.uk/wp-content/uploads/2025/08/51ce99c180a9b-1.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20250820T100000
DTEND;TZID=UTC:20250820T120000
DTSTAMP:20260404T184318
CREATED:20250731T125343Z
LAST-MODIFIED:20250731T125343Z
UID:1452-1755684000-1755691200@www.launchpadsouthend.co.uk
SUMMARY:Achieving Email Excellence Strategies for Successful Email Marketing
DESCRIPTION:Email Marketing remains a cornerstone of digital communication\, which when used effectively can elevate your brand\, foster customer loyalty\, and drive remarkable results. \nIn this 2-hour webinar\, we will explore how email marketing can be a game-changer for your business\, unravelling the secrets behind crafting compelling campaigns and how they seamlessly integrate into your overall marketing strategy. \nEvent details:\nTime: 10 am – 12 pm \nLocation: Online (ZOOM) \nCost: £30pp \nThroughout this webinar\, we’ll cover essential topics such as:\n\n\nBuilding a Solid Foundation: Learn the fundamentals of email marketing\, from creating subscriber lists to segmenting your audience for targeted messaging.\n\n\n\n\nThe Legal Bits: Get an understanding of the legalities of email marketing including Marketing Consent (GDPR) and Unsubscribes.\n\n\n\n\nCrafting Irresistible Content: Dive deep into the art of crafting emails that captivate your audience.\n\n\n\n\nAutomation and Personalization: Explore the power of automation to streamline your email campaigns and the art of personalization to create a tailored experience for each recipient.\n\n\n\n\nThe Customer Journey: Learn how to utilise email marketing for more than just conversion. Nurture your customers and create touch points to improve customer engagement.\n\n\n\n\nAnalytics and Optimization: Learn how to track and interpret key metrics\, identify areas for improvement\, and optimize your campaigns for maximum impact.\n\n\nGet ready to revolutionize your approach to email marketing and unlock the full potential of email marketing for your business! \n\nMeet the Host: \nStacey Pretty – Marketing Director\, Let’s Do Marketing \n\nStacey is the Marketing Director of Let’s Do Marketing\, a marketing consultancy and services agency which is tailored to specifically support new and small businesses with organising and fulfilling their marketing ideas. With over 17 years of marketing experience\, working in both B2B and B2C environments\, Stacey has extensive experience in managing\, creating\, and promoting a variety of products and services using both online and offline marketing tools. Understanding the challenges faced by new and small businesses\, Stacey seeks to simplify the complexities of marketing\, with an approach focused on effectiveness and consistency\, ensuring that every marketing effort translates into tangible results. For Stacey\, marketing isn’t just about campaigns; it’s about building relationships and fostering an excellent customer experience.
URL:https://www.launchpadsouthend.co.uk/event/achieving-email-excellence-strategies-for-successful-email-marketing-2/
LOCATION:Online
CATEGORIES:Learning and development,Online Event
ATTACH;FMTTYPE=image/png:https://www.launchpadsouthend.co.uk/wp-content/uploads/2025/07/original-3.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20250821T100000
DTEND;TZID=UTC:20250821T130000
DTSTAMP:20260404T184318
CREATED:20250812T105512Z
LAST-MODIFIED:20250812T105512Z
UID:1487-1755770400-1755781200@www.launchpadsouthend.co.uk
SUMMARY:YES Network: Mindset Masterclass
DESCRIPTION:This event will be led by Toyin Akinyemi BSc (Hons) Psychology | Licensed Insights Discovery Practitioner |Leadership Development Consultant \n  \nAn established\, Licensed insights discovery practitioner who is passionate about making a difference and having a positive impact on the lives of people. Over 25 years experience within Pharmaceutical Industry\, health and social care\, excelling in stakeholder management and leadership development. Supporting individuals and teams within organisations to lead in a collaborative way so as to achieve shared objectives and raise individual and team performance. \n  \nToyin will use “Insights Discovery” which aims to improve workplace relationships and performance by helping individuals understand themselves and others better\, ultimately leading to more effective communication\, collaboration\, and conflict resolution. It addresses challenges in understanding diverse personalities and behaviours\, promoting self-awareness\, and enhancing team dynamics. \n  \n\nInsights Discovery provides a framework for understanding different communication styles and preferences.\nThis model helps individuals recognize their own strengths and weaknesses\, as well as those of their colleagues and clients\, leading to more respectful and productive interactions.\nBy understanding each other’s preferences\, individuals can adapt their communication styles to better connect and collaborate\, even across virtual boundaries.\n\nThe session will be an interactive workshop with some fun activities.
URL:https://www.launchpadsouthend.co.uk/event/yes-network-mindset-masterclass/
LOCATION:One Hub Southend\, Warrior Square 3rd Floor\, Southend -
CATEGORIES:Learning and development
ATTACH;FMTTYPE=image/jpeg:https://www.launchpadsouthend.co.uk/wp-content/uploads/2025/08/yes.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20250826T100000
DTEND;TZID=UTC:20250826T110000
DTSTAMP:20260404T184318
CREATED:20250731T130324Z
LAST-MODIFIED:20250731T130324Z
UID:1455-1756202400-1756206000@www.launchpadsouthend.co.uk
SUMMARY:Start your business: From the kitchen table to the world
DESCRIPTION:Duration1 hour\nContentbusiness academy\nPart ofFuel your Business Growth: Start your business\n\n\n\nLearn how Tajinder Banwait MBE turned Urban Apothecary London from a kitchen table idea to a scalable brand. \n\n\nWhat you’ll learn\n\n\nexplore the journey from idea to scalable brand\nhow to turn challenges into opportunities\nunderstand the power of networks\, pitching and partnerships\n\n\n\n\nDescription\n\nPeople are often surprised to learn Urban Apothecary London began at Tajinder’s kitchen table\, as she was surrounded by her fragrance notebook and apothecary-style bottles. \nJoin this session to learn how Tajinder pitched to a major retailer\, launched in 13 stores with six months’ stock\, and expanded across 36 stores. Urban Apothecary now have 500+ stockists across 37 markets and growth continues through international retail\, hospitality and travel. \n\n\n\nSpeakers\n\nTajinder Banwait MBE\nFounder & Managing Director\, Urban Apothecary London \n\nUrban Apothecary was founded in 2012 by entrepreneur and beauty industry stalwart\, Tajinder Banwait MBE. This unique British fragrance lifestyle brand is known around the world – currently retailing in 37 countries – for its luxurious scents for the home and body\, with a distinct minimalist style that’s instantly recognisable. Tajinder heads a team of artisans who design\, manufacture and sell the range of natural vegan hand-poured candles\, diffusers and room sprays alongside a hand and body collection\, in the UK as w
URL:https://www.launchpadsouthend.co.uk/event/start-your-business-from-the-kitchen-table-to-the-world/
LOCATION:Online
CATEGORIES:Learning and development
ATTACH;FMTTYPE=image/png:https://www.launchpadsouthend.co.uk/wp-content/uploads/2025/07/Picture1.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20250826T100000
DTEND;TZID=UTC:20250826T113000
DTSTAMP:20260404T184318
CREATED:20250731T125841Z
LAST-MODIFIED:20250731T125841Z
UID:1454-1756202400-1756207800@www.launchpadsouthend.co.uk
SUMMARY:Using Canva to Create Content
DESCRIPTION:Want to learn how to create eye-catching and engaging graphics for your business? Join our Using Canva workshop to find out how to utilise the online graphic design platform Canva to make everything from your company branding to social media posts and more! \nEvent details:\nTime: 10am – 11:30am \nLocation: Online (ZOOM) \nCost: £25pp (£30pp from after April) \nIn this course\, we’ll cover everything from:\n\n\nHow to sign up and get set up on the platform\n\n\n\n\nHow to navigate Canva as a beginner\n\n\n\n\nCreating a brand kit for your business\n\n\n\n\nCreating a new graphic together for a campaign for a business\n\n\n\n\nWalkthrough of all the basic features of Canva\n\n\n\n\nResizing designs to make posters and leaflets\n\n\n As part of the live event of this workshop\, we will also have a Questions and Answers session to finish this online workshop\, where participants can ask specific questions about how to use Canva for their business. \n\nMeet the Host:\nKerry Madge | Marketing Executive\, Let’s Do Marketing \n\n  \nKerry Madge is a dynamic Marketing Executive at Let’s Do Marketing\, bringing nearly six years of diverse experience collaborating with businesses of all sizes. Holding a BA in Marketing Management\, Kerry excels in social media advertising\, graphic design\, and copywriting. Her passion lies in crafting creative solutions and developing comprehensive marketing strategies that empower small businesses to visualise and achieve their overarching goals.
URL:https://www.launchpadsouthend.co.uk/event/using-canva-to-create-content-2/
LOCATION:Online
CATEGORIES:Learning and development,Online Event
ATTACH;FMTTYPE=image/png:https://www.launchpadsouthend.co.uk/wp-content/uploads/2025/07/original-3.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20250828T100000
DTEND;TZID=UTC:20250828T110000
DTSTAMP:20260404T184318
CREATED:20250728T095454Z
LAST-MODIFIED:20250728T095454Z
UID:1437-1756375200-1756378800@www.launchpadsouthend.co.uk
SUMMARY:Ask the Expert: How AI Can Help Your Small Business
DESCRIPTION:With so much talk about AI\, what does it actually mean for small businesses like yours? There’s so much being said about AI right now\, but it can be tricky to know what’s useful and what’s just hype.\n\nThat’s exactly why we’re bringing you a one-off live Q&A\, packed with practical advice and honest answers to the most common (and most confusing!) questions about AI.\n\nJoin Small Business Britain and BT Group on Thursday 28th August at 10:00 AM for Ask the Expert: How AI Can Help Your Small Business.\n\nThis is a live\, interactive session with some of the UK’s leading AI experts. No jargon\, no pressure\, just clear\, helpful insight. Whether you’re completely new to AI\, feeling unsure about where to begin\, or already using tools in your day-to-day\, this is your chance to learn more and ask anything.\n\nWe’ll explore real-world examples\, bust common myths\, and show how AI can help with everything from saving time and boosting productivity to improving customer experience. Got a question? Submit it in advance or ask it live on the day\, our panel is here to help.\n\nIf you’ve ever wondered: – Is AI right for my business? – How do I start using AI without overcomplicating things? – What are the quick wins I can try today? …then this session is for you.
URL:https://www.launchpadsouthend.co.uk/event/ask-the-expert-how-ai-can-help-your-small-business/
LOCATION:Zoom
CATEGORIES:AI,Learning and development,Online Event,Zoom
ATTACH;FMTTYPE=image/jpeg:https://www.launchpadsouthend.co.uk/wp-content/uploads/2025/01/small-business.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20250902T100000
DTEND;TZID=UTC:20250902T120000
DTSTAMP:20260404T184318
CREATED:20250716T122525Z
LAST-MODIFIED:20250716T122525Z
UID:1422-1756807200-1756814400@www.launchpadsouthend.co.uk
SUMMARY:A Guide to Developing your Strategy for Social Media Workshop
DESCRIPTION:Do you have a Social Media Strategy for your business? \nKnowing where to start when creating a social media strategy to drive impact and help your campaigns succeed can feel a bit daunting\, especially if it is new to you. Whatever the size of your organisation or your team\, a strategy and pre-set objectives are essential. Without that\, anything you post can be a drop in the social media ocean. \nJoin us for an informative and practical workshop which will help you set objectives\, develop a strategy\, and build a social media guidebook that everyone in your organisation can use for many years to come. \nTo make this workshop as bespoke as possible we will ask you a few short questions when you register in order for us to understand the needs of the group\, but we will cover the following areas: \n•    Social media objectives – what are yours and how can you implement them?\n•    Setting your tone\, voice and content guidelines\n•    Developing a strategy\n•    Creating a social media guidebook\n•    Calendars and milestones\n•    Reports and analysis\n•    A chance to share your own experiences and learn from others. \nOur social media workshops are popular\, and places are limited\, so please book early to avoid disappointment. \nWho should attend?\nThis training is for staff who have responsibility for social media as part of their role and have a good knowledge of social media and how to use it\, but need help in developing a longer-term strategy\, objectives\, and goals. \nWhat’s included? \n\nThe workshop lasts for 2 hours but further time is available at the end for any outstanding questions or queries.\nAfter the workshop\, we will send you a pack containing all the advice\, tips and links discussed during the session.\nYou will also be able to pass on follow-up questions to our trainers\, SRX Consultancy\, who will offer practical support (via email or a quick call) to ensure you are able to put everything you learned into action.\n\nAbout the Trainers\nSRX Consultancy is a boutique PR\, social media and communications agency specialising in areas including charity and small business.\nSRX’s bespoke and tailored training sessions have been running for 10 years – attended by staff from hundreds of charities\, organisations\, and small businesses\, always receiving positive feedback.\nThis workshop will be delivered by Simon Rothstein and Lauren Soar. \nDate:   Tuesday 2 September 2025  10.00am to 12.00pm\nVirtual:  Zoom Platform\nCost to attend:  Members £95.00 + VAT and Non-Members £150.00 + VAT
URL:https://www.launchpadsouthend.co.uk/event/a-guide-to-developing-your-strategy-for-social-media-workshop/
LOCATION:Zoom
CATEGORIES:Social Media,Zoom
ATTACH;FMTTYPE=image/png:https://www.launchpadsouthend.co.uk/wp-content/uploads/2025/07/7162d541b66ca.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20250902T100000
DTEND;TZID=UTC:20250902T123000
DTSTAMP:20260404T184318
CREATED:20250829T093659Z
LAST-MODIFIED:20250829T093659Z
UID:1522-1756807200-1756816200@www.launchpadsouthend.co.uk
SUMMARY:Understanding and Developing a Marketing Strategy
DESCRIPTION:An area that many small and new businesses struggle with is developing and defining their marketing approach. Creating a marketing strategy document is something every business owner should do before you start marketing your business. This document not only helps you discover your target market\, your focus for messaging\, and your strengths as a business\, but it can become your ultimate marketing reference guide\, keeping all your promotional material consistent\, concise\, and clear. \nIn this 2.5-hour intensive webinar\, we dive into the key areas of a marketing strategy document\, breaking down its key sections\, and equipping you with the knowledge and tools needed to go and craft your own! \nEvent details:\nTime: 10am – 12:30pm \nLocation: Online (ZOOM) \nCost: £35pp \nIn this power-packed session\, we will cover:\n\n\nWhat is Marketing Strategy?\n\n\n\n\nMarket Analysis\n\n\n\n\nSWOT Analysis\n\n\n\n\nIdentifying Target Audiences\n\n\n\n\nAnalysing Competitor Landscape\n\n\n\n\nCrafting Your Unique Value Proposition:\n\n\n\n\nDefining Your Brand Identity\n\n\n\n\nCreating Compelling Messaging\n\n\n\n\nChoosing the Right Channels\n\n\n\n\nMeasuring Success with KPIs\n\n\nGet ready for an immersive learning experience that will transform the way you approach marketing strategy! \n\nMeet the Host: \nStacey Pretty | Marketing Director\, Let’s Do Marketing \n\nStacey is the Marketing Director of Let’s Do Marketing\, a marketing consultancy and services agency which is tailored to specifically support new and small businesses with organising and fulfilling their marketing ideas. With over 17 years of marketing experience\, working in both B2B and B2C environments\, Stacey has extensive experience in managing\, creating\, and promoting a variety of products and services using both online and offline marketing tools. Understanding the challenges faced by new and small businesses\, Stacey seeks to simplify the complexities of marketing\, with an approach focused on effectiveness and consistency\, ensuring that every marketing effort translates into tangible results. For Stacey\, marketing isn’t just about campaigns; it’s about building relationships and fostering an excellent customer experience.
URL:https://www.launchpadsouthend.co.uk/event/understanding-and-developing-a-marketing-strategy/
LOCATION:Online
CATEGORIES:Learning and development,Marketing
ATTACH;FMTTYPE=image/png:https://www.launchpadsouthend.co.uk/wp-content/uploads/2025/08/original-5.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20250904T113000
DTEND;TZID=UTC:20250904T123000
DTSTAMP:20260404T184318
CREATED:20250813T104444Z
LAST-MODIFIED:20250813T104444Z
UID:1490-1756985400-1756989000@www.launchpadsouthend.co.uk
SUMMARY:HR Prime FREE training session - Managing Menopause and Disability Within the Workplace
DESCRIPTION:Welcome to our HR Prime FREE training session on Managing Menopause and Disability Within the Workplace! Join us online for an informative session on how to support employees going through menopause and those with disabilities in the workplace. Our expert team will provide valuable insights and practical tips to create an inclusive and supportive work environment. This would be a good opportunity to enhance skills and make a positive impact in your organization. \nPlease register to secure your spot!
URL:https://www.launchpadsouthend.co.uk/event/hr-prime-free-training-session-managing-menopause-and-disability-within-the-workplace/
LOCATION:Online
CATEGORIES:Learning and development,Online Event
ATTACH;FMTTYPE=image/png:https://www.launchpadsouthend.co.uk/wp-content/uploads/2025/08/Sept.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20250904T163000
DTEND;TZID=UTC:20250904T183000
DTSTAMP:20260404T184318
CREATED:20250812T095235Z
LAST-MODIFIED:20250812T095235Z
UID:1473-1757003400-1757010600@www.launchpadsouthend.co.uk
SUMMARY:Networking at Jaguar Land Rover
DESCRIPTION:As the roll out of the 75 number plates begins get up close and personal with the luxury car brands’s latest models and enjoy a fantastic evening of networking. \nWhether you’re looking to build new relationships\, strengthen existing ones\, or simply share ideas in a relaxed yet premium setting\, this event offers the perfect environment to do so. \nGroup 1 Jaguar Land Rover Southend is a state of the art 16 car showroom\, 80 space used car display room\, 13 bay workshop and MOT facilities centre. The venue also boasts a specialist parts and accessory sales centre and luxury customer lounge area.\nDrive your business opportunities forward with two of Britain’s most iconic motoring brands.\nDate: Thursday 4 September 4.30pm – 6.30pm \nVenue: Group 1 Jaguar Land Rover Southend\, Cherry Orchard Way\, Rochford\, Essex\, SS4 1GP\nCosts to attend:  Members  £30.00 + VAT  Non Members  £50 + VAT\nOnly TWO attendees per company \nAgenda: \n4.30pm – Arrival\, welcome drinks & canapes\n5.00pm – Welcome from Essex Chambers of Commerce\n5.15pm – Introduction Garry Lane\, Local Business Development Manager at Group 1 JLR Southend\n5.30pm – Networking & opportunity to view and sit in vehicles in the showroom\n6.30pm – Event ends
URL:https://www.launchpadsouthend.co.uk/event/networking-at-jaguar-land-rover/
LOCATION:Group 1 Jaguar Land Rover Southend\, Cherry Orchard Way\, Rochford\, Essex\, SS4 1YH\, United Kingdom
CATEGORIES:Networking
ATTACH;FMTTYPE=image/png:https://www.launchpadsouthend.co.uk/wp-content/uploads/2025/08/c697966e4e29c.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20250909T100000
DTEND;TZID=UTC:20250909T130000
DTSTAMP:20260404T184318
CREATED:20250829T095051Z
LAST-MODIFIED:20250829T095051Z
UID:1525-1757412000-1757422800@www.launchpadsouthend.co.uk
SUMMARY:Introduction to Social Media Marketing
DESCRIPTION:Want learn how to use social media to market your business effectively? Join this short course from Let’s Do Marketing to learn how to create your social media strategy for success – and come away with the knowledge\, skills and confidence to start connecting with your customers online! \n  \nGet to know more about social media channels and what they can do for your business\, how to use them effectively\, as well as create award winning and eye catching content to resonate with your customers. Get a better understanding on tools and software to make your social media marketing a breeze\, and learn more about the possibilities with Social Media Marketing. \nEvent details:\nTime: 10am – 1pm \nLocation: Online (ZOOM) \nCost: £35pp \nDuring this course\, we’ll cover:\n\n\nThe basics – understanding how marketing relates to social media and vice versa\n\n\n\n\nThe characteristics of each social media channel\, how to determine which one is right for your business (or all of them!)\, as well as how to use the most popular channels Facebook\, Instagram and LinkedIn\n\n\n\n\nFinding your customer online\, and identifying ways to connect with and reach them\n\n\n\n\nCreating graphic design content using tools like Canva to capture the attention of customers on your news feed\n\n\n\n\nScheduling social media posts and content to make your life easier\, with tools like Meta Business Suite\, Buffer and more\n\n\n\n\nDeveloping a social media Strategy\n\n\n  \nAs well a dedicated Q&A session\, where you can ask a social media expert any questions you have about your own social media strategy.  \n  \n\nMeet the Host:\nKerry Madge | Marketing Executive\, Let’s Do Marketing \n\n  \nKerry Madge is a dynamic Marketing Executive at Let’s Do Marketing\, bringing nearly six years of diverse experience collaborating with businesses of all sizes. Holding a BA in Marketing Management\, Kerry excels in social media advertising\, graphic design\, and copywriting. Her passion lies in crafting creative solutions and developing comprehensive marketing strategies that empower small businesses to visualise and achieve their overarching goals.
URL:https://www.launchpadsouthend.co.uk/event/introduction-to-social-media-marketing-2/
LOCATION:Online
CATEGORIES:Learning and development,Online Event
ATTACH;FMTTYPE=image/png:https://www.launchpadsouthend.co.uk/wp-content/uploads/2025/08/original-6.png
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BEGIN:VEVENT
DTSTART;TZID=UTC:20250910T100000
DTEND;TZID=UTC:20250910T113000
DTSTAMP:20260404T184318
CREATED:20250812T095921Z
LAST-MODIFIED:20250812T095921Z
UID:1476-1757498400-1757503800@www.launchpadsouthend.co.uk
SUMMARY:September Virtual Networking
DESCRIPTION:Level Up Your Network at Our Virtual Networking Session \nTake your professional connections to new heights – all from the comfort of your desk! Join industry leaders\, exchange valuable insights\, and form meaningful relationships at our next Virtual Networking session. \nThis interactive and informal experience makes connecting easy and enjoyable\, offering the chance to engage with a diverse range of professionals – many you might not have encountered otherwise. With dynamic breakout rooms\, you’ll reconnect with familiar faces and create new partnerships that could drive your career or business forward. \nGet ready to meet inspiring professionals\, dive into insightful conversations\, and expand your network like never before. Don’t miss out – secure your spot today! \nDate:   Wednesday 10 September 10.00am to 11.30am \nPlatform:   Zoom\nCost:   FREE for Members Non-Members £35.00 + VAT\nOnly TWO attendees per company \nAgenda \n9.50am – Sign into Zoom Meeting\n10.00am – Welcome introduction from a Client Relationship Manager\n10.05am – Networking\n11.30am – Meeting finishes
URL:https://www.launchpadsouthend.co.uk/event/september-virtual-networking/
LOCATION:Zoom
CATEGORIES:Networking
ATTACH;FMTTYPE=image/png:https://www.launchpadsouthend.co.uk/wp-content/uploads/2025/08/7e9f03f8e0cc0.png
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END:VCALENDAR