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X-WR-CALDESC:Events for Launchpad Southend
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BEGIN:VEVENT
DTSTART;TZID=UTC:20260910T100000
DTEND;TZID=UTC:20260910T150000
DTSTAMP:20260317T103628Z
CREATED:20260317T103628Z
LAST-MODIFIED:20260317T103628Z
UID:1823-1789034400-1789052400@www.launchpadsouthend.co.uk
SUMMARY:The North Essex Business Expo 2026
DESCRIPTION:We are really pleased to announce a partnership between the North Essex Councils (NEEB)\, Colchester\, Maldon\, Tendring\, Braintree\, Uttlesford\, Epping\, Chelmsford\, Essex\, Global\, the DS Group and Networking Essex . What we hope to achieve the biggest business expo in North Essex at the Charter Hall\, Colchester on 10th September between 10am-3pm with over 150 stands and 1000 visitors. \nThe expo will be promoted by all our partners to their databases\, social media\, newsletters and in the case of Global we’ll be on Heart radio again leading up to the event. We intend to make every business in Essex aware of the expo and make it a must attend event. \nThis event is open to all businesses of all sizes\, trades\, industries\, professions and sectors\, start ups and pre start ups with something for everyone. \nThe expo is free to attend with plenty of free parking at the Charter Hall\, to book your place please visit www.networking-essex.co.uk and if you would like to exhibit\, please email aaron@networking-essex.co.uk
URL:https://www.launchpadsouthend.co.uk/event/the-north-essex-business-expo-2026/
LOCATION:Charter Hall\, Cowdray Avenue\, Colchester\, CO1 1YH\, United Kingdom
CATEGORIES:Expo
ATTACH;FMTTYPE=image/webp:https://www.launchpadsouthend.co.uk/wp-content/uploads/2026/03/image-1.webp
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20260917T093000
DTEND;TZID=UTC:20260917T150000
DTSTAMP:20260602T093201Z
CREATED:20260602T093201Z
LAST-MODIFIED:20260602T093201Z
UID:1985-1789637400-1789657200@www.launchpadsouthend.co.uk
SUMMARY:Southend Business Show 17 September 2026
DESCRIPTION:Southend’s flagship business event for 2026\, shining a spotlight on our city’s strengths and supporting growth across all sectors. \n\n\n\n\nThe Southend Business Show will bring together hundreds of local businesses\, entrepreneurs\, investors\, and public‑sector partners for a day of networking\, workshops\, and businesses from across the city exhibiting under one roof. \nIt will be one of Southend’s flagship business events for 2026\, shining a spotlight on our city’s strengths and supporting growth across all sectors. \nThis is open to residents and businesses\, so why not pop along and join us. \nOrganised by Southend-on-Sea City Council – Business-on-Sea \nSponsored by: – \nMuddy Wood Projects Ltd is your go to for all your Construction\, Maintenance\, Refurbishment and Fire Door Safety requirements. Regardless of your building\, we can help you with all your requirements. Muddy Wood Projects Ltd excels in professional project management\, paying meticulous attention to every aspect of your project. \nSurgical Holdings (part of the Stille AB group) is a Southend-on-Sea–based manufacturer and repair specialist of high-quality surgical instruments and orthopaedic products. Employing around 60 people locally\, the company blends traditional craftsmanship with modern innovation to support hospitals across the region and beyond. \nBTMK – Recognised in The Times Best Law Firms 2026 for the third consecutive year\, BTMK is a leading Essex law firm delivering complete legal support for individuals\, families and businesses. From personal and property matters to private client and high-value commercial work\, BTMK’s trusted advisers are with you at every stage — from your first home to your most complex corporate transaction. \nFormara is Southend-on-Sea’s oldest continuously operating print company. We offer a wide range of print products and print marketing services including direct mail\, print and packaging design\, email campaigns\, graphic and logo design\, and full brand development\, with over 50 years of industry expertise \nDedman Gray For over 40 years\, Dedman Gray have been one of the leading auctioneers and commercial agents in the Essex area\, offering a wide range of services to buyers and sellers. This includes 6 large regional property auctions\, including both residential and commercial properties\, land and a selection of investment properties. Auction is now a very popular method for active purchasers. \nAzets We combine specialist expertise\, progressive technology\, and international scale to provide trusted accountancy and business advisory services locally\, including our dedicated team of professionals in Southend-on-Sea. Your goals\, our people\, a fresh mindset – solving problems so you can confidently focus on what you do best. \nSupported by- \nFreedom Leisure Centre\, Southend Leisure & Tennis Centre\, Eastern Avenue\, Southend-on-Sea\, Essex\, SS2 4FA \n10am to 10.30am Join Sales Geek\, Lisa Ansell who will be delivering a workshop on “Stand out from the crowd’ \n\nThe USP myth\nHow to identify and communicate your differentiation\nMarketing yourself authentically\nEngaging your audience with clarity\n\n12pm to 2pm join Networking Essex with Aaron Desmond
URL:https://www.launchpadsouthend.co.uk/event/southend-business-show-17-september-2026/
LOCATION:Southend Tennis & Leisure Centre\, Eastern Avenue\, Southend On Sea\, Essex\, SS2 4FA
CATEGORIES:Southend Business Show
ATTACH;FMTTYPE=image/webp:https://www.launchpadsouthend.co.uk/wp-content/uploads/2026/06/image2.webp
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20260923T130000
DTEND;TZID=UTC:20260923T143000
DTSTAMP:20260710T122206Z
CREATED:20260710T122206Z
LAST-MODIFIED:20260710T122206Z
UID:2037-1790168400-1790173800@www.launchpadsouthend.co.uk
SUMMARY:Using Canva to Create Content
DESCRIPTION:Learn how to design eye-catching graphics that elevate your brand and engage your audience without needing a design degree or expensive software\, with this beginners guide to using Canva! \nStruggling to create professional-looking visuals for your business? Many small business owners find themselves overwhelmed by design tools or rely on costly designers for every project. Introducing Canva – your key to success (and less stress!) \nIn this workshop we’ll be looking at the potential for our business by using Canva – and you’ll learn how to navigate the platform\, design with purpose and ease\, and maintain brand consistency to captivate your customers and build marketing materials that help you to reach your business goals. By the end\, you’ll have the confidence and skills to produce high-quality visuals that resonate with your audience\, put your best foot forward\, and unlock new possibilities for your marketing! \n  \nEvent details:\n🕙Time: 1:00pm – 2:30pm \n📌Location: Online (ZOOM) \n💷Cost: £30pp +VAT \n  \nWhat You’ll Learn:\n\n\nGetting Started with Canva: Understand how to sign up\, set up your account\, and navigate the platform’s interface.\n\n\n\n\nCreating a Brand Kit: Learn how to establish a cohesive brand identity by setting up your brand kit\, including logos\, colours\, and fonts.\n\n\n\n\nDesigning Graphics: Discover how to create various graphics\, from social media posts to posters\, using Canva’s templates and tools.\n\n\n\n\nResizing Designs: Master the art of resizing your designs to fit different platforms and purposes\, ensuring consistency across all your materials.\n\n\n\n\nPractical Application: Participate in a live session where you’ll see how easy it is to create a graphic for a business campaign\, and get the guidance from an expert on how to use the platform for your own business.\n\n\n  \nMeet the Host:\nKerry Madge | Marketing Executive\, Let’s Do Marketing \n\nKerry Madge is a creative and hands-on Marketing Executive at Let’s Do Marketing\, bringing nearly six years of experience helping businesses grow through social media. With a BA in Marketing Management\, she specialises in social media advertising\, content creation\, and graphic design\, turning ideas into engaging posts that capture attention and drive results. \nKerry excels in social media advertising\, graphic design\, and copywriting. Her passion lies in crafting creative solutions and developing comprehensive marketing strategies that empower small businesses to visualize and achieve their overarching goals.
URL:https://www.launchpadsouthend.co.uk/event/using-canva-to-create-content-8/
LOCATION:Online
CATEGORIES:Learning and development
ATTACH;FMTTYPE=image/webp:https://www.launchpadsouthend.co.uk/wp-content/uploads/2026/07/original-2.webp
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20261007T100000
DTEND;TZID=UTC:20261007T120000
DTSTAMP:20260710T125136Z
CREATED:20260710T125136Z
LAST-MODIFIED:20260710T125136Z
UID:2041-1791367200-1791374400@www.launchpadsouthend.co.uk
SUMMARY:Breaking Down the Basics of SEO
DESCRIPTION:Get your business found online by the people who need you most. \nTired of feeling like your website is invisible? You’re not alone. Many small business owners put time and effort into building their website but still struggle to show up in search results. \nThis workshop will help you fix that. You’ll learn simple\, practical SEO strategies that bring more visitors to your site\, attract your ideal customers\, and help your business grow. We’ll break down the jargon\, showing you how to optimise your website\, create content that ranks\, and use free tools to see what’s working. \nBy the end\, you’ll know exactly how to make your business more visible online — and feel confident doing it yourself. \n  \nEvent details:\n🕙Time: 10:00am – 12:00pm \n📌Location: Online (ZOOM) \n💷Cost: £30pp +VAT \n  \nWhat You’ll Learn:\n\n\nUnderstanding Search Engines: Gain insights into how search engines work and how they determine the ranking of web pages.\n\n\n\n\nKeyword Research and Optimisation: Learn how to strategically incorporate keywords into your content to increase visibility and attract the right audience.\n\n\n\n\nOn-Page SEO Techniques: Explore the critical on-page elements that contribute to a website’s SEO success.\n\n\n\n\nOff-Page SEO Strategies: Delve into off-page SEO factors\, including backlink building and social signals. Understand how to cultivate a strong online presence beyond the confines of your website.\n\n\n\n\nTechnical SEO Essentials: Uncover the technical aspects of SEO\, such as site speed\, mobile optimisation\, and crawlability.\n\n\n\n\nMeasuring and Analysing SEO Performance: Explore key metrics and tools to measure the effectiveness of your SEO efforts.\n\n\n  \nMeet the Host:\nStacey Pretty | Marketing Director\, Let’s Do Marketing \n\nStacey Pretty is the Marketing Director at Let’s Do Marketing\, where she helps small and growing businesses turn their marketing ideas into real results. \nWith more than 19 years of hands-on experience in both B2B and B2C marketing\, Stacey’s worked on everything from digital campaigns and content strategies to traditional promotions. She’s seen what works\, and what doesn’t\, for small businesses trying to make their mark. \nStacey’s mission is simple: to make marketing easier to understand and more effective for business owners who have a lot on their plates. Her sessions focus on practical\, achievable steps that bring consistency\, confidence\, and results.
URL:https://www.launchpadsouthend.co.uk/event/breaking-down-the-basics-of-seo-4/
LOCATION:Online
CATEGORIES:Learning and development
ATTACH;FMTTYPE=image/webp:https://www.launchpadsouthend.co.uk/wp-content/uploads/2026/07/original.webp
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20261015T093000
DTEND;TZID=UTC:20261015T120000
DTSTAMP:20260710T131545Z
CREATED:20260710T131545Z
LAST-MODIFIED:20260710T131545Z
UID:2045-1792056600-1792065600@www.launchpadsouthend.co.uk
SUMMARY:Strategies for Successful Email Marketing
DESCRIPTION:Learn how email marketing can help your business grow. \nEver feel like your emails just aren’t getting noticed? You’re not alone! Many small business owners send out emails but aren’t sure how to make them really work. \nIn this workshop\, you’ll learn the basics of email marketing — how to write messages people actually want to read\, send them to the right people\, and see what’s working (and what’s not). \nWe’ll cover simple\, practical steps to help you: \n\n\nGet started in collecting data\n\n\n\n\nCreating emails that connect with your audience\n\n\n\n\nShare updates\, offers\, or stories that keep people interested\n\n\n\n\nUse easy tools to send and track your emails\n\n\nBy the end\, you’ll feel confident using email as a simple and effective way to stay in touch with your customers and grow your business. \n  \nEvent details:\n🕙Time: 09:30am – 12:00pm \n📌Location: Online (ZOOM) \n💷Cost: £35pp +VAT \n  \nWhat You’ll Learn:\n\n\nBuilding a Solid Foundation: Learn the fundamentals of email marketing\, from creating subscriber lists to segmenting your audience for targeted messaging.\n\n\n\n\nThe Legal Bits: Get an understanding of the legalities of email marketing including Marketing Consent (GDPR) and unsubscribes.\n\n\n\n\nCrafting Irresistible Content: Dive deep into the art of crafting emails that captivate your audience.\n\n\n\n\nAutomation and Personalisation: Explore the power of automation to streamline your email campaigns and the art of personalisation to create a tailored experience for each recipient.\n\n\n\n\nThe Customer Journey: Learn how to utilise email marketing for more than just conversion. Nurture your customers and create touchpoints to improve customer engagement.\n\n\n\n\nAnalytics and Optimisation: Learn how to track and interpret key metrics\, identify areas for improvement\, and optimise your campaigns for maximum impact.\n\n\n  \nMeet the Host:\nStacey Pretty | Marketing Director\, Let’s Do Marketing \n\nStacey Pretty is the Marketing Director at Let’s Do Marketing\, where she helps small and growing businesses turn their marketing ideas into real results. \nWith more than 19 years of hands-on experience in both B2B and B2C marketing\, Stacey’s worked on everything from digital campaigns and content strategies to traditional promotions. She’s seen what works\, and what doesn’t\, for small businesses trying to make their mark. \nStacey’s mission is simple: to make marketing easier to understand and more effective for business owners who have a lot on their plates. Her sessions focus on practical\, achievable steps that bring consistency\, confidence\, and results.
URL:https://www.launchpadsouthend.co.uk/event/strategies-for-successful-email-marketing-5/
LOCATION:Online
CATEGORIES:Learning and development
ATTACH;FMTTYPE=image/webp:https://www.launchpadsouthend.co.uk/wp-content/uploads/2026/07/original-12.webp
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20261020T100000
DTEND;TZID=UTC:20261020T130000
DTSTAMP:20260710T133800Z
CREATED:20260710T133800Z
LAST-MODIFIED:20260710T133800Z
UID:2049-1792490400-1792501200@www.launchpadsouthend.co.uk
SUMMARY:Understanding and Developing a Marketing Strategy
DESCRIPTION:Need to create a marketing strategy document but don’t know where to start? This workshop breaks down all the elements of a marketing strategy\, to help you create a consistent and cohesive plan that helps you attract the right customers\, communicate clearly\, and grow your business with purpose. \nStruggling to make your marketing actually work for your business? Many small business owners dive into social media posts\, flyers\, or ads without a clear plan – and end up frustrated when results don’t follow. \nThat’s why this workshop focuses on helping you create a marketing strategy that drives results. You’ll learn how to define your audience\, sharpen your message\, and turn your strengths into a clear\, consistent plan you can use every day. By the end\, you’ll have the know-how and framework to confidently market your business with purpose and direction. \n  \nEvent details:\n🕙Time: 10:00am – 1:00pm \n📌Location: Online (ZOOM) \n💷Cost: £35pp +VAT \n  \nWhat You’ll Learn:\n\n\nWhat is a Marketing Strategy & Market Analysis: Understand what a marketing strategy really is and why it matters\, while exploring your market landscape to identify opportunities and gaps where your business can stand out.\n\n\n\n\nSWOT Analysis & Competitor Insights: Assess your strengths\, weaknesses\, opportunities\, and threats\, and learn how to analyse competitors to differentiate your business effectively.\n\n\n\n\nIdentifying Target Audiences & Crafting Your Unique Value Proposition: Discover who your ideal customers are and how to communicate what makes your business special in a way that resonates with them.\n\n\n\n\nBrand Identity & Messaging: Define a clear\, consistent brand personality\, and create compelling messages that connect with your audience across all channels.\n\n\n\n\nChoosing Channels & Measuring Success with KPIs: Identify the marketing channels that will deliver the best results for your business and learn which key performance indicators to track to see what’s working and where to improve.\n\n\n  \nMeet the Host:\nStacey Pretty | Marketing Director\, Let’s Do Marketing \n\nStacey Pretty is the Marketing Director at Let’s Do Marketing\, where she helps small and growing businesses turn their marketing ideas into real results. \nWith more than 20 years of hands-on experience in both B2B and B2C marketing\, Stacey’s worked on everything from digital campaigns and content strategies to traditional promotions. She’s seen what works\, and what doesn’t\, for small businesses trying to make their mark. \nStacey’s mission is simple: to make marketing easier to understand and more effective for business owners who have a lot on their plates. Her sessions focus on practical\, achievable steps that bring consistency\, confidence\, and results. \n 
URL:https://www.launchpadsouthend.co.uk/event/understanding-and-developing-a-marketing-strategy-9/
LOCATION:Online
CATEGORIES:Learning and development
ATTACH;FMTTYPE=image/webp:https://www.launchpadsouthend.co.uk/wp-content/uploads/2026/07/original-13.webp
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20261111T100000
DTEND;TZID=UTC:20261111T150000
DTSTAMP:20260320T135510Z
CREATED:20260320T135510Z
LAST-MODIFIED:20260320T135510Z
UID:1835-1794391200-1794409200@www.launchpadsouthend.co.uk
SUMMARY:Festival Of Business
DESCRIPTION:We’re excited to announce the return of the Festival of Business\, taking place on Wednesday 11 November at Chelmsford City Racecourse – bringing together businesses from across Essex to connect\, celebrate and grow. \nThis year’s event promises a dynamic day of networking\, collaboration and opportunity for businesses of all sizes. \nFor Exhibitors:\nTake advantage of the opportunity to showcase your products and services\, generate new leads\, strengthen relationships and raise your brand profile within the Essex business community. Spaces are limited and always in high demand\, so we encourage early booking to secure your stand. \nFor Visitors:\nThe Festival is free to attend and provides a fantastic opportunity to connect with a wide range of businesses\, discover new suppliers\, gain insights and expand your professional network. Be one of the first 500 visitors on the day to receive an exclusive goody bag! \nEXHIBIT AT THE FESTIVAL OF BUSINESS \nBook your stand at one of Essex’s leading business exhibitions\, celebrating growth\, innovation\, and collaboration across the county. This is your opportunity to showcase your organisation\, connect with decision-makers\, and position your business at the heart of Essex’s evolving economy. \nWhy Exhibit? \nExhibiting at the Festival of Business provides a powerful platform to: \n💼 Showcase Your Business – Present your products\, services\, and success stories to a targeted professional audience \n⚡️ Meet Potential Clients & Partners – Build meaningful connections with businesses\, industry leaders\, and key stakeholders \n🔍 Increase Brand Visibility – Raise your profile among decision-makers from across Essex \n🌟 Stay Ahead of the Curve – Gain insight into emerging trends\, innovation\, and growth opportunities \n📈 Drive Sales and Leads – Generate valuable leads and partnerships during and beyond the event \nWho Should Exhibit? \nThe Festival of Business is ideal for: \n\nBusinesses looking to grow and expand\nCompanies offering innovative products and services\nLocal suppliers seeking new partnerships\nProfessional service providers (consulting\, legal\, financial\, etc.)\nTech and digital companies driving industry transformation\n\nExhibitor Benefits \n\nDedicated exhibition space\nNetworking opportunities with attendees\, sponsors\, and speakers\nPremium company listing in the official Festival brochure\nOpportunity to demonstrate products or services to visitors\nExclusive advertising space available in the Festival brochure\nOpportunity to enter the Best in Business Award\n\nExhibition Space Details \n\nMaximum space of 2m wide x 2m deep\nOne 6ft table with cloth and two chairs provided (unless opted out during booking)\nElectricity available to your stand (must be selected at booking stage)\n\nNeed more room to showcase your business? Contact us to discuss larger exhibition or outdoor space options. \nPricing: \nStandard Exhibition Stands \n\nMembers:            £395 + VAT\nNon-Members:   £700 + VAT\n\nFestival Brochure Advertising – Limited Space Available \n\n1/2 Page:   £75.00 + VAT\nFull Page:  £125.00 + VAT\n\n 
URL:https://www.launchpadsouthend.co.uk/event/festival-of-business/
LOCATION:Chelmsford City Racecourse\, Chelmsford\, Essex\, CM3 1QP\, United Kingdom
CATEGORIES:Festival Of Business
ATTACH;FMTTYPE=image/jpeg:https://www.launchpadsouthend.co.uk/wp-content/uploads/2026/03/Exhibit-500x333-1.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20261118T130000
DTEND;TZID=UTC:20261118T143000
DTSTAMP:20260710T122703Z
CREATED:20260710T122703Z
LAST-MODIFIED:20260710T122703Z
UID:2038-1795006800-1795012200@www.launchpadsouthend.co.uk
SUMMARY:Using Canva to Create Content
DESCRIPTION:Learn how to design eye-catching graphics that elevate your brand and engage your audience without needing a design degree or expensive software\, with this beginners guide to using Canva! \nStruggling to create professional-looking visuals for your business? Many small business owners find themselves overwhelmed by design tools or rely on costly designers for every project. Introducing Canva – your key to success (and less stress!) \nIn this workshop we’ll be looking at the potential for our business by using Canva – and you’ll learn how to navigate the platform\, design with purpose and ease\, and maintain brand consistency to captivate your customers and build marketing materials that help you to reach your business goals. By the end\, you’ll have the confidence and skills to produce high-quality visuals that resonate with your audience\, put your best foot forward\, and unlock new possibilities for your marketing! \n  \nEvent details:\n🕙Time: 1:00pm – 2:30pm \n📌Location: Online (ZOOM) \n💷Cost: £30pp +VAT \n  \nWhat You’ll Learn:\n\n\nGetting Started with Canva: Understand how to sign up\, set up your account\, and navigate the platform’s interface.\n\n\n\n\nCreating a Brand Kit: Learn how to establish a cohesive brand identity by setting up your brand kit\, including logos\, colours\, and fonts.\n\n\n\n\nDesigning Graphics: Discover how to create various graphics\, from social media posts to posters\, using Canva’s templates and tools.\n\n\n\n\nResizing Designs: Master the art of resizing your designs to fit different platforms and purposes\, ensuring consistency across all your materials.\n\n\n\n\nPractical Application: Participate in a live session where you’ll see how easy it is to create a graphic for a business campaign\, and get the guidance from an expert on how to use the platform for your own business.\n\n\n  \nMeet the Host:\nKerry Madge | Marketing Executive\, Let’s Do Marketing \n\nKerry Madge is a creative and hands-on Marketing Executive at Let’s Do Marketing\, bringing nearly six years of experience helping businesses grow through social media. With a BA in Marketing Management\, she specialises in social media advertising\, content creation\, and graphic design\, turning ideas into engaging posts that capture attention and drive results. \nKerry excels in social media advertising\, graphic design\, and copywriting. Her passion lies in crafting creative solutions and developing comprehensive marketing strategies that empower small businesses to visualize and achieve their overarching goals.
URL:https://www.launchpadsouthend.co.uk/event/using-canva-to-create-content-9/
LOCATION:Online
CATEGORIES:Learning and development
ATTACH;FMTTYPE=image/webp:https://www.launchpadsouthend.co.uk/wp-content/uploads/2026/07/original-2.webp
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20261202T100000
DTEND;TZID=UTC:20261202T120000
DTSTAMP:20260710T125605Z
CREATED:20260710T125605Z
LAST-MODIFIED:20260710T125605Z
UID:2042-1796205600-1796212800@www.launchpadsouthend.co.uk
SUMMARY:Breaking Down the Basics of SEO
DESCRIPTION:Get your business found online by the people who need you most. \nTired of feeling like your website is invisible? You’re not alone. Many small business owners put time and effort into building their website but still struggle to show up in search results. \nThis workshop will help you fix that. You’ll learn simple\, practical SEO strategies that bring more visitors to your site\, attract your ideal customers\, and help your business grow. We’ll break down the jargon\, showing you how to optimise your website\, create content that ranks\, and use free tools to see what’s working. \nBy the end\, you’ll know exactly how to make your business more visible online — and feel confident doing it yourself. \n  \nEvent details:\n🕙Time: 10:00am – 12:00pm \n📌Location: Online (ZOOM) \n💷Cost: £30pp +VAT \n  \nWhat You’ll Learn:\n\n\nUnderstanding Search Engines: Gain insights into how search engines work and how they determine the ranking of web pages.\n\n\n\n\nKeyword Research and Optimisation: Learn how to strategically incorporate keywords into your content to increase visibility and attract the right audience.\n\n\n\n\nOn-Page SEO Techniques: Explore the critical on-page elements that contribute to a website’s SEO success.\n\n\n\n\nOff-Page SEO Strategies: Delve into off-page SEO factors\, including backlink building and social signals. Understand how to cultivate a strong online presence beyond the confines of your website.\n\n\n\n\nTechnical SEO Essentials: Uncover the technical aspects of SEO\, such as site speed\, mobile optimisation\, and crawlability.\n\n\n\n\nMeasuring and Analysing SEO Performance: Explore key metrics and tools to measure the effectiveness of your SEO efforts.\n\n\n  \nMeet the Host:\nStacey Pretty | Marketing Director\, Let’s Do Marketing \n\n  \nStacey Pretty is the Marketing Director at Let’s Do Marketing\, where she helps small and growing businesses turn their marketing ideas into real results. \nWith more than 19 years of hands-on experience in both B2B and B2C marketing\, Stacey’s worked on everything from digital campaigns and content strategies to traditional promotions. She’s seen what works\, and what doesn’t\, for small businesses trying to make their mark. \nStacey’s mission is simple: to make marketing easier to understand and more effective for business owners who have a lot on their plates. Her sessions focus on practical\, achievable steps that bring consistency\, confidence\, and results.
URL:https://www.launchpadsouthend.co.uk/event/breaking-down-the-basics-of-seo-5/
LOCATION:Online
CATEGORIES:Learning and development
ATTACH;FMTTYPE=image/webp:https://www.launchpadsouthend.co.uk/wp-content/uploads/2026/07/original.webp
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20261210T093000
DTEND;TZID=UTC:20261210T120000
DTSTAMP:20260710T131926Z
CREATED:20260710T131926Z
LAST-MODIFIED:20260710T131926Z
UID:2046-1796895000-1796904000@www.launchpadsouthend.co.uk
SUMMARY:Strategies for Successful Email Marketing
DESCRIPTION:Learn how email marketing can help your business grow. \nEver feel like your emails just aren’t getting noticed? You’re not alone! Many small business owners send out emails but aren’t sure how to make them really work. \nIn this workshop\, you’ll learn the basics of email marketing — how to write messages people actually want to read\, send them to the right people\, and see what’s working (and what’s not). \nWe’ll cover simple\, practical steps to help you: \n\n\nGet started in collecting data\n\n\n\n\nCreating emails that connect with your audience\n\n\n\n\nShare updates\, offers\, or stories that keep people interested\n\n\n\n\nUse easy tools to send and track your emails\n\n\nBy the end\, you’ll feel confident using email as a simple and effective way to stay in touch with your customers and grow your business. \n  \nEvent details:\n🕙Time: 09:30am – 12:00pm \n📌Location: Online (ZOOM) \n💷Cost: £35pp +VAT \n  \nWhat You’ll Learn:\n\n\nBuilding a Solid Foundation: Learn the fundamentals of email marketing\, from creating subscriber lists to segmenting your audience for targeted messaging.\n\n\n\n\nThe Legal Bits: Get an understanding of the legalities of email marketing including Marketing Consent (GDPR) and unsubscribes.\n\n\n\n\nCrafting Irresistible Content: Dive deep into the art of crafting emails that captivate your audience.\n\n\n\n\nAutomation and Personalisation: Explore the power of automation to streamline your email campaigns and the art of personalisation to create a tailored experience for each recipient.\n\n\n\n\nThe Customer Journey: Learn how to utilise email marketing for more than just conversion. Nurture your customers and create touchpoints to improve customer engagement.\n\n\n\n\nAnalytics and Optimisation: Learn how to track and interpret key metrics\, identify areas for improvement\, and optimise your campaigns for maximum impact.\n\n\n  \nMeet the Host:\nStacey Pretty | Marketing Director\, Let’s Do Marketing \n\nStacey Pretty is the Marketing Director at Let’s Do Marketing\, where she helps small and growing businesses turn their marketing ideas into real results. \nWith more than 19 years of hands-on experience in both B2B and B2C marketing\, Stacey’s worked on everything from digital campaigns and content strategies to traditional promotions. She’s seen what works\, and what doesn’t\, for small businesses trying to make their mark. \nStacey’s mission is simple: to make marketing easier to understand and more effective for business owners who have a lot on their plates. Her sessions focus on practical\, achievable steps that bring consistency\, confidence\, and results.
URL:https://www.launchpadsouthend.co.uk/event/strategies-for-successful-email-marketing-6/
LOCATION:Online
CATEGORIES:Learning and development
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BEGIN:VEVENT
DTSTART;TZID=UTC:20261215T100000
DTEND;TZID=UTC:20261215T130000
DTSTAMP:20260710T134042Z
CREATED:20260710T134042Z
LAST-MODIFIED:20260710T134042Z
UID:2050-1797328800-1797339600@www.launchpadsouthend.co.uk
SUMMARY:Understanding and Developing a Marketing Strategy
DESCRIPTION:Need to create a marketing strategy document but don’t know where to start? This workshop breaks down all the elements of a marketing strategy\, to help you create a consistent and cohesive plan that helps you attract the right customers\, communicate clearly\, and grow your business with purpose. \nStruggling to make your marketing actually work for your business? Many small business owners dive into social media posts\, flyers\, or ads without a clear plan – and end up frustrated when results don’t follow. \nThat’s why this workshop focuses on helping you create a marketing strategy that drives results. You’ll learn how to define your audience\, sharpen your message\, and turn your strengths into a clear\, consistent plan you can use every day. By the end\, you’ll have the know-how and framework to confidently market your business with purpose and direction. \n  \nEvent details:\n🕙Time: 10:00am – 1:00pm \n📌Location: Online (ZOOM) \n💷Cost: £35pp +VAT \n  \nWhat You’ll Learn:\n\n\nWhat is a Marketing Strategy & Market Analysis: Understand what a marketing strategy really is and why it matters\, while exploring your market landscape to identify opportunities and gaps where your business can stand out.\n\n\n\n\nSWOT Analysis & Competitor Insights: Assess your strengths\, weaknesses\, opportunities\, and threats\, and learn how to analyse competitors to differentiate your business effectively.\n\n\n\n\nIdentifying Target Audiences & Crafting Your Unique Value Proposition: Discover who your ideal customers are and how to communicate what makes your business special in a way that resonates with them.\n\n\n\n\nBrand Identity & Messaging: Define a clear\, consistent brand personality\, and create compelling messages that connect with your audience across all channels.\n\n\n\n\nChoosing Channels & Measuring Success with KPIs: Identify the marketing channels that will deliver the best results for your business and learn which key performance indicators to track to see what’s working and where to improve.\n\n\n  \nMeet the Host:\nStacey Pretty | Marketing Director\, Let’s Do Marketing \n\nStacey Pretty is the Marketing Director at Let’s Do Marketing\, where she helps small and growing businesses turn their marketing ideas into real results. \nWith more than 20 years of hands-on experience in both B2B and B2C marketing\, Stacey’s worked on everything from digital campaigns and content strategies to traditional promotions. She’s seen what works\, and what doesn’t\, for small businesses trying to make their mark. \nStacey’s mission is simple: to make marketing easier to understand and more effective for business owners who have a lot on their plates. Her sessions focus on practical\, achievable steps that bring consistency\, confidence\, and results.
URL:https://www.launchpadsouthend.co.uk/event/understanding-and-developing-a-marketing-strategy-10/
LOCATION:Online
ATTACH;FMTTYPE=image/webp:https://www.launchpadsouthend.co.uk/wp-content/uploads/2026/07/original-13.webp
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