BEGIN:VCALENDAR
VERSION:2.0
PRODID:-//Launchpad Southend - ECPv6.15.20//NONSGML v1.0//EN
CALSCALE:GREGORIAN
METHOD:PUBLISH
X-ORIGINAL-URL:https://www.launchpadsouthend.co.uk
X-WR-CALDESC:Events for Launchpad Southend
REFRESH-INTERVAL;VALUE=DURATION:PT1H
X-Robots-Tag:noindex
X-PUBLISHED-TTL:PT1H
BEGIN:VTIMEZONE
TZID:UTC
BEGIN:STANDARD
TZOFFSETFROM:+0000
TZOFFSETTO:+0000
TZNAME:UTC
DTSTART:20240101T000000
END:STANDARD
END:VTIMEZONE
BEGIN:VEVENT
DTSTART;TZID=UTC:20251118T110000
DTEND;TZID=UTC:20251118T120000
DTSTAMP:20260417T083826
CREATED:20251013T132109Z
LAST-MODIFIED:20251013T132109Z
UID:1604-1763463600-1763467200@www.launchpadsouthend.co.uk
SUMMARY:Grow Your Email List by Leveraging Small Business Saturday
DESCRIPTION:Join us as we gear up for Small Business Saturday on 6th December with our series of free\, virtual webinars designed to help small businesses grow. \nEach webinar is hosted by successful small business owners and recorded for later viewing. \nAttend 10 sessions\, and receive a free gift from us! \nMarketing Coach Minal Patel shares actionable tips on how small businesses can turn this retail event into a powerful contact building opportunity. \nLearn how to attract new subscribers\, engage your community\, and create lasting connections that go beyond just one day. Perfect for business owners looking to grow their audience and boost long term marketing success. \nYou will learn: \n– How to build your email list effectively \n– How to create a great initial impression to create lasting connections within a short space of time \nSign up for more webinars in this series here: https://smallbusinesssaturdayuk.com/the-tour
URL:https://www.launchpadsouthend.co.uk/event/grow-your-email-list-by-leveraging-small-business-saturday/
LOCATION:Zoom
CATEGORIES:Learning and development,Zoom
ATTACH;FMTTYPE=image/jpeg:https://www.launchpadsouthend.co.uk/wp-content/uploads/2025/10/c6904d0f-d393-4fad-aa98-7620f269b8f5.jpeg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20260106T100000
DTEND;TZID=UTC:20260106T130000
DTSTAMP:20260417T083826
CREATED:20251205T101124Z
LAST-MODIFIED:20251205T101945Z
UID:1680-1767693600-1767704400@www.launchpadsouthend.co.uk
SUMMARY:Understanding and Developing a Marketing Strategy
DESCRIPTION:Description\nNeed to create a marketing strategy document but don’t know where to start? This workshop breaks down all the elements of a marketing strategy\, to help you create a consistent and cohesive plan that helps you attract the right customers\, communicate clearly\, and grow your business with purpose. \n  \nStruggling to make your marketing actually work for your business? Many small business owners dive into social media posts\, flyers\, or ads without a clear plan – and end up frustrated when results don’t follow. \n  \nThat’s why this workshop focuses on helping you create a marketing strategy that drives results. You’ll learn how to define your audience\, sharpen your message\, and turn your strengths into a clear\, consistent plan you can use every day. By the end\, you’ll have the know-how and framework to confidently market your business with purpose and direction. \n  \n\nEvent details:\n🕙Time: 10:00am – 1:00pm \n📌Location: Online (ZOOM) \n💷Cost: £35pp +VAT \n  \n\nWhat You’ll Learn:\n\n\nWhat is a Marketing Strategy & Market Analysis: Understand what a marketing strategy really is and why it matters\, while exploring your market landscape to identify opportunities and gaps where your business can stand out.\n\n\n\n\nSWOT Analysis & Competitor Insights: Assess your strengths\, weaknesses\, opportunities\, and threats\, and learn how to analyse competitors to differentiate your business effectively.\n\n\n\n\nIdentifying Target Audiences & Crafting Your Unique Value Proposition: Discover who your ideal customers are and how to communicate what makes your business special in a way that resonates with them.\n\n\n\n\nBrand Identity & Messaging: Define a clear\, consistent brand personality\, and create compelling messages that connect with your audience across all channels.\n\n\n\n\nChoosing Channels & Measuring Success with KPIs: Identify the marketing channels that will deliver the best results for your business and learn which key performance indicators to track to see what’s working and where to improve.\n\n\n  \n\nMeet the Host:\nStacey Pretty | Marketing Director\, Let’s Do Marketing \n\n  \nStacey Pretty is the Marketing Director at Let’s Do Marketing\, where she helps small and growing businesses turn their marketing ideas into real results. \n  \nWith more than 20 years of hands-on experience in both B2B and B2C marketing\, Stacey’s worked on everything from digital campaigns and content strategies to traditional promotions. She’s seen what works\, and what doesn’t\, for small businesses trying to make their mark. \n  \nStacey’s mission is simple: to make marketing easier to understand and more effective for business owners who have a lot on their plates. Her sessions focus on practical\, achievable steps that bring consistency\, confidence\, and results. \n  \n 
URL:https://www.launchpadsouthend.co.uk/event/understanding-and-developing-a-marketing-strategy-3/
LOCATION:Zoom
CATEGORIES:Marketing,Zoom
ATTACH;FMTTYPE=image/webp:https://www.launchpadsouthend.co.uk/wp-content/uploads/2025/12/original-1.webp
END:VEVENT
END:VCALENDAR