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SUMMARY:SE..whO Breaking down the basics of SEO
DESCRIPTION:In an era where online presence is a necessity\, understanding the fundamentals of search engine optimisation (SEO) is crucial for individuals and businesses alike. Navigating this dynamic landscape\, can appear overwhelming and complicated for small business owners\, but Let’s Do Marketing are here to help. \nThis 2-hour webinar breaks down the basics of SEO\, providing you with the understanding of the core principles and highlights the tools available to help search engines to give you the attention you deserve! \nEvent details:\nTime: 10am – 12pm \nLocation: Online (ZOOM) \nCost: £30pp \nWhat You’ll Learn:\n\n\nUnderstanding Search Engines: Gain insights into how search engines work and how they determine the ranking of web pages.\n\n\n\n\nKeyword Research and Optimization: Learn how to strategically incorporate keywords into your content to increase visibility and attract the right audience.\n\n\n\n\nOn-Page SEO Techniques: Explore the critical on-page elements that contribute to a website’s SEO success.\n\n\n\n\nOff-Page SEO Strategies: Delve into off-page SEO factors\, including backlink building and social signals. Understand how to cultivate a strong online presence beyond the confines of your website.\n\n\n\n\nTechnical SEO Essentials: Uncover the technical aspects of SEO\, such as site speed\, mobile optimization\, and crawlability.\n\n\n\n\nMeasuring and Analysing SEO Performance: Explore key metrics and tools to measure the effectiveness of your SEO efforts.\n\n\nWho Should Attend:\n· Small Business Owners \n\n\nSmall Business Owners\n\n\n\n\nContent Creators\n\n\n\n\nEntrepreneurs\n\n\n\n\nAnyone Seeking to Enhance Digital Presence\n\n\nLet’s demystify SEO and empower you to navigate the digital landscape with confidence. \n  \n\nMeet the Host: \nStacey Pretty | Marketing Director\, Let’s Do Marketing \n\nStacey is the Marketing Director of Let’s Do Marketing\, a marketing consultancy and services agency which is tailored to specifically support new and small businesses with organising and fulfilling their marketing ideas. With over 17 years of marketing experience\, working in both B2B and B2C environments\, Stacey has extensive experience in managing\, creating\, and promoting a variety of products and services using both online and offline marketing tools. Understanding the challenges faced by new and small businesses\, Stacey seeks to simplify the complexities of marketing\, with an approach focused on effectiveness and consistency\, ensuring that every marketing effort translates into tangible results. For Stacey\, marketing isn’t just about campaigns; it’s about building relationships and fostering an excellent customer experience.
URL:https://www.launchpadsouthend.co.uk/event/se-who-breaking-down-the-basics-of-seo-3/
LOCATION:Zoom
CATEGORIES:Learning and development,Zoom
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UID:1437-1756375200-1756378800@www.launchpadsouthend.co.uk
SUMMARY:Ask the Expert: How AI Can Help Your Small Business
DESCRIPTION:With so much talk about AI\, what does it actually mean for small businesses like yours? There’s so much being said about AI right now\, but it can be tricky to know what’s useful and what’s just hype.\n\nThat’s exactly why we’re bringing you a one-off live Q&A\, packed with practical advice and honest answers to the most common (and most confusing!) questions about AI.\n\nJoin Small Business Britain and BT Group on Thursday 28th August at 10:00 AM for Ask the Expert: How AI Can Help Your Small Business.\n\nThis is a live\, interactive session with some of the UK’s leading AI experts. No jargon\, no pressure\, just clear\, helpful insight. Whether you’re completely new to AI\, feeling unsure about where to begin\, or already using tools in your day-to-day\, this is your chance to learn more and ask anything.\n\nWe’ll explore real-world examples\, bust common myths\, and show how AI can help with everything from saving time and boosting productivity to improving customer experience. Got a question? Submit it in advance or ask it live on the day\, our panel is here to help.\n\nIf you’ve ever wondered: – Is AI right for my business? – How do I start using AI without overcomplicating things? – What are the quick wins I can try today? …then this session is for you.
URL:https://www.launchpadsouthend.co.uk/event/ask-the-expert-how-ai-can-help-your-small-business/
LOCATION:Zoom
CATEGORIES:AI,Learning and development,Online Event,Zoom
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