How email can actually help you grow your business
2026-07-20 12:00 - 12:30 UTC | Online
What separates an email that people open, read and click from one that they just delete?
Constant Contact is here to help you find the answer!
In this session, we will break down the building blocks of high-performing emails and share a five-step framework for successful email marketing.
Topics covered in this session

Essential tactics small business marketers need to get started

Simple ways to move your email strategy to the next level

The five steps to take to make your email marketing successful

Take your learning one step further with a 30-day Constant Contact free trial, allowing you to test new ideas and follow along from day one as your learn.
About the speakers
Both Berit Block and Sophie Dunlea are employees at Constant Contact, the AI-powered marketing platform that has helped millions of small businesses and nonprofits grow for over 30 years.
Berit Block is Senior Director of International Marketing at Constant Contact. Based in London, she leads Constant Contact’s global marketing.
Her work centres on removing the complexity from marketing for small business owners, startups and sole traders so they can find new customers, communicate effectively and grow without needing to be a marketing specialist themselves.
Berit has extensive experience in other companies such as Meta and WeTransfer. Beyond her corporate career, she is co-founder of Planet Thanet Locations, a Kent-based agency serving the film, photographic and events sector and serves as Non-Executive Director and Advisor to Girl Hike CIC.
Sophie Dunlea is the UK Marketing Lead at Constant Contact. Also based in London, she works closely with communities and partners across the UK who share a passion for helping small businesses get seen, connect with customers and grow through smarter marketing.
With a background in events and large-scale partnerships, Sophie specialises in helping businesses turn simple marketing ideas into meaningful results.
If you have any questions you’d like Berit and Sophie to answer during the webinar, please send them to events@enterprisenation.com.
How to join the online webinar
When you register for the webinar, you’ll receive an automatic email, including the Zoom link to access the event. The event will begin at the time and date stated in the registration information. If you don’t receive the link within two hours of signing up via Eventbrite, please let us know by emailing events@enterprisenation.com. (Note: It may be in your junk folder.)
About Enterprise Nation
Enterprise Nation is the UK’s most active small business network, helping thousands of people turn their good idea into a great business. Join today to get everything you need to start and grow your small business, in one place.
About Constant Contact
Constant Contact offers email and digital marketing tools that make it easy for your small business or nonprofit to get the attention and revenue it deserves. Constant Contact has joined Lunch and Learn to share its extensive marketing expertise.

LinkedIn Do's & Don'ts for Success
2026-07-21 09:30 - 11:30
Use LinkedIn to expand your professional network, attract new clients, and create real business opportunities – all without feeling overwhelmed or unsure where to start.
Finding it hard to make LinkedIn work for your business? Many small business owners set up a profile but post irregularly or struggle to engage the right audience, then wonder why results don’t follow.
This workshop focuses on giving you LinkedIn strategies that generate meaningful connections and business growth. You’ll optimise your profile, craft engaging content, and network effectively. By the end, you’ll have practical skills and actionable strategies to make LinkedIn a powerful tool for your business.

Event details:
🕙Time: 09:30am – 11:30am
📌Location: Online (ZOOM)
💷Cost: £30pp +VAT

What You’ll Learn:

Optimising Your Profile: Learn how to create a professional and compelling LinkedIn profile that attracts the right audience.

Building a Network: Discover strategies for connecting with potential clients, collaborators, and industry peers effectively.

Creating Engaging Content: Explore how to post updates, articles, and multimedia content that positions you as an expert in your field.

Generating Leads: Learn practical methods to identify prospects, start conversations, and turn connections into opportunities.

Personal Branding on LinkedIn: Understand how to present your business consistently and authentically to build trust.

Analytics & Growth: Learn how to monitor engagement, track performance, and adjust your LinkedIn activity for maximum impact.

Meet the Host:
Stacey Pretty | Marketing Director, Let’s Do Marketing

Stacey Pretty is the Marketing Director at Let’s Do Marketing, where she helps small and growing businesses turn their marketing ideas into real results.
With more than 19 years of hands-on experience in both B2B and B2C marketing, Stacey’s worked on everything from digital campaigns and content strategies to traditional promotions. She’s seen what works, and what doesn’t, for small businesses trying to make their mark.
Stacey’s mission is simple: to make marketing easier to understand and more effective for business owners who have a lot on their plates. Her sessions focus on practical, achievable steps that bring consistency, confidence, and results.

FSB Webinar: Stronger Teams: Practical ways to support employee mental health
2026-07-21 10:00 - 11:00
Join workplace wellbeing experts for a practical session on creating psychologically safe, supportive teams. Learn how employers and small business leaders can confidently support mental health, reduce stigma and build cultures where people feel seen, valued and able to thrive.
Creating a mentally healthy workplace starts with leaders who feel confident supporting their people. In this session, Jay Harrison from Mind and Denise Markham Wroe from Open to Coaching draw on their extensive experience in wellbeing, leadership and organisational culture to explore what truly makes a workplace psychologically safe. They’ll share practical approaches that move beyond awareness and into meaningful, human‑centred action.
Our host will be Rob Harrison Consultancy Partner at Glued Ltd

Designed for employers and small business owners, this webinar offers clear guidance on reducing stigma, recognising distress and fostering environments where staff feel valued, supported and able to thrive. Expect honest insights, real-world strategies and tools you can immediately use to strengthen wellbeing across your team.
We will also hear from HealthyShoots:
Healthyshoots is an Occupational Health Portal that offers affordable individual case support or annual unlimited occupational health support, depending on the needs of the member.
It started as a trial two years ago but due to its success and the needs of the FSB membership it has developed into a very popular benefit.
The Healthyshoots team has worked together since 1999 and has handled more than 10,000 OH cases, including more than 1,000 for the FSB in the last two years.
Carl Laidler is the Director of OH Support for Healthyshoots but previously was a founding shareholder in Health Assured the EAP and Managing Director of Prevent plc who conducted in excess of 100,000 workplace health screens throughout the UK

How to avoid email jail: Why deliverability is everything
2026-07-27 12:00 - 12:30
Writing a brilliant email is pointless if it never reaches the inbox.
In this session, we tackle deliverability head-on. The do’s and don’ts, the common reasons emails get blocked, and the quick wins that can instantly improve your delivery rate.
Plus: why subject lines, send times, sender details and pre-headers matter more than you think.
Topics covered in this session

How to build a top-tier sender reputation to avoid the spam folder

How to instantly improve your inbox rate by managing your list and boosting email engagement

How to win back silent subscribers to boost your deliverability

Bring each session to life with a 30-day Constant Contact free trial, helping you turn insights into action.
About the speakers
Both Berit Block and Sophie Dunlea are employees at Constant Contact, the AI-powered marketing platform that has helped millions of small businesses and nonprofits grow for over 30 years.
Berit Block is Senior Director of International Marketing at Constant Contact. Based in London, she leads Constant Contact’s global marketing.
Her work centres on removing the complexity from marketing for small business owners, startups and sole traders so they can find new customers, communicate effectively and grow without needing to be a marketing specialist themselves.
Berit has extensive experience in other companies such as Meta and WeTransfer. Beyond her corporate career, she is co-founder of Planet Thanet Locations, a Kent-based agency serving the film, photographic and events sector and serves as Non-Executive Director and Advisor to Girl Hike CIC.
Sophie Dunlea is the UK Marketing Lead at Constant Contact. Also based in London, she works closely with communities and partners across the UK who share a passion for helping small businesses get seen, connect with customers and grow through smarter marketing.
With a background in events and large-scale partnerships, Sophie specialises in helping businesses turn simple marketing ideas into meaningful results.
If you have any questions you’d like Berit and Sophie to answer during the webinar, please send them to events@enterprisenation.com.
How to join the online webinar
When you register for the webinar, you’ll receive an automatic email, including the Zoom link to access the event. The event will begin at the time and date stated in the registration information. If you don’t receive the link within two hours of signing up via Eventbrite, please let us know by emailing events@enterprisenation.com. (Note: It may be in your junk folder.)
About Enterprise Nation
Enterprise Nation is the UK’s most active small business network, helping thousands of people turn their good idea into a great business. Join today to get everything you need to start and grow your small business, in one place.
About Constant Contact
Constant Contact offers email and digital marketing tools that make it easy for your small business or nonprofit to get the attention and revenue it deserves. Constant Contact has joined Lunch and Learn to share its extensive marketing expertise.

Making AI work for your small business: Turning opportunity into action
2026-07-28 11:00 - 12:00
Making AI work for your small business: Turning opportunity into action (with Rt Hon Rishi Sunak MP)
AI is starting to change how small businesses run and grow, but many owners are still unsure how to get the most from it.
Concerns about cost, trust and risk remain common and are stopping some businesses from embracing AI.
Work by the Federation of Small Businesses (FSB) points to a clear trust gap that could put a £42bn opportunity at risk for UK small firms. This session brings together practical examples and policy insights to help you decide what AI could bring to your business.
Join Rishi Sunak and FSB for a focused discussion on how AI is being used in practice and what we can learn from those who have adopted it most successfully.
Why attend
• See how small businesses are using AI in real situations
• Understand the main barriers identified in recent FSB work
• Hear Rishi Sunak’s views on supporting AI adoption
• Ask questions during the live Q&A
What will be covered
• Introduction: Why AI matters now
• FSB’s new report on AI adoption: Key takeaways for small business owners
• Rishi Sunak in conversation with small businesses: Practical experiences and challenges
• Live Q&A: Questions from attendees
• Closing remarks: Key takeaways

Using Canva to Create Content
2026-07-29 13:00 - 14:30, 2026-09-23 13:00 - 14:30, 2026-11-18 13:00 - 14:30
Learn how to design eye-catching graphics that elevate your brand and engage your audience without needing a design degree or expensive software, with this beginners guide to using Canva!
Struggling to create professional-looking visuals for your business? Many small business owners find themselves overwhelmed by design tools or rely on costly designers for every project. Introducing Canva – your key to success (and less stress!)
In this workshop we’ll be looking at the potential for our business by using Canva – and you’ll learn how to navigate the platform, design with purpose and ease, and maintain brand consistency to captivate your customers and build marketing materials that help you to reach your business goals. By the end, you’ll have the confidence and skills to produce high-quality visuals that resonate with your audience, put your best foot forward, and unlock new possibilities for your marketing!

Event details:
🕙Time: 1:00pm – 2:30pm
📌Location: Online (ZOOM)
💷Cost: £30pp +VAT

What You’ll Learn:

Getting Started with Canva: Understand how to sign up, set up your account, and navigate the platform’s interface.

Creating a Brand Kit: Learn how to establish a cohesive brand identity by setting up your brand kit, including logos, colours, and fonts.

Designing Graphics: Discover how to create various graphics, from social media posts to posters, using Canva’s templates and tools.

Resizing Designs: Master the art of resizing your designs to fit different platforms and purposes, ensuring consistency across all your materials.

Practical Application: Participate in a live session where you’ll see how easy it is to create a graphic for a business campaign, and get the guidance from an expert on how to use the platform for your own business.

Meet the Host:
Kerry Madge | Marketing Executive, Let’s Do Marketing

Kerry Madge is a creative and hands-on Marketing Executive at Let’s Do Marketing, bringing nearly six years of experience helping businesses grow through social media. With a BA in Marketing Management, she specialises in social media advertising, content creation, and graphic design, turning ideas into engaging posts that capture attention and drive results.
Kerry excels in social media advertising, graphic design, and copywriting. Her passion lies in crafting creative solutions and developing comprehensive marketing strategies that empower small businesses to visualize and achieve their overarching goals.

FSB Webinar: Funding the future
2026-07-30 10:00 - 11:00
Looking to grow your business but unsure where to find funding or how to secure it? Join us for Funding the Future, an insightful webinar designed to help small business owners navigate the often-confusing world of business finance and funding opportunities.
Whether you’re looking to invest in sustainability initiatives, expand your operations, purchase equipment, or simply strengthen your cash flow, this session will provide practical guidance on accessing the right funding for your business.
We’ll be joined by Celia Gaze, Founder and CEO of the The Wellbeing Farm, one of the UK’s most innovative and sustainable event venues. Celia will share her inspiring journey from transforming a rundown farm into a thriving, award-winning business with sustainability at its heart. She’ll offer a candid look at her experience securing funding to support The Wellbeing Farm’s growth and environmental initiatives, including the challenges, opportunities and lessons learned along the way.
You’ll also hear from Capitalise, the partner behind the FSB Funding Platform, who will demonstrate how FSB members can use the platform to explore funding options, connect with a wide range of lenders, assess their financial health and improve their chances of securing finance. The platform provides access to over 100 UK lenders and helps businesses identify the most suitable funding solutions for their needs.
You’ll discover:

Real-world insights from a business owner who has successfully secured funding
How the FSB Funding Platform can help you find and apply for funding opportunities
Practical steps you can take immediately to improve your funding readiness

Whether you’re considering your first funding application or looking for new ways to finance your next stage of growth, this webinar will equip you with the knowledge, tools and confidence to take the next step.

How to use AI without sounding like a machine
2026-08-03 12:00 - 12:30
This session is all about working smarter, without losing your voice.
Learn how to create high-quality content, spot and fix overused phrases and prompt like a pro. Plus, discover how automations can do the heavy lifting in the background, freeing you up over the busy summer months.
Topics covered in this session

How to get more marketing done and generate high-quality content

How to prompt like a pro – prescriptive techniques to get results that match your brand voice

How to do more and save time with automation

Make the most of each session and sign up to a 30-day Constant Contact free trial, so you can follow along, practice what you’ve learned, and see the tool for youself.
About the speaker
Andrew Davis is a UK-based digital marketing trainer, keynote speaker and generative AI specialist with over 25 years’ experience in the digital industry.
He has worked with organisations including FIFA, Forbes, Ogilvy, Sony PlayStation, Dyson, O2 and Tesco, helping teams understand how social media, content strategy and emerging technology can drive better marketing outcomes.
His career spans started by launching BBC Radio 1Xtra and Myspace.com, alongside four years serving on the Ofcom Advisory Committee for England. Andrew is known for making complex digital topics practical, engaging and easy to apply.
If you have any questions you’d like Andrew to answer during the webinar, please send them to events@enterprisenation.com.
How to join the online webinar
When you register for the webinar, you’ll receive an automatic email, including the Zoom link to access the event. The event will begin at the time and date stated in the registration information. If you don’t receive the link within two hours of signing up via Eventbrite, please let us know by emailing events@enterprisenation.com. (Note: It may be in your junk folder.)
About Enterprise Nation
Enterprise Nation is the UK’s most active small business network, helping thousands of people turn their good idea into a great business. Join today to get everything you need to start and grow your small business, in one place.
About Constant Contact
Constant Contact offers email and digital marketing tools that make it easy for your small business or nonprofit to get the attention and revenue it deserves. Constant Contact has joined Lunch and Learn to share its extensive marketing expertise.

Smarter ways to grow your contact list
2026-08-10 12:00 - 12:30
In this session, you’ll discover practical and creative ways to grow your audience, from sign-up forms and QR codes to social media, events, and incentive offers.
Discover how to capture valuable insights, such as your subscribers’ interests and preferences, so you can deliver more relevant communications, nurture your audience over time and ultimately grow your business.
Topics covered in this session

Strategies to attract new contacts to your list
Creative ways to capture valuable information like interests and preferences
How to manage your list over time to drive success

Jump in and prepare before the session with a 30-day Constant Contact free trial, so you can put your learnings into action.
About the speaker
Andrew Davis is a UK-based digital marketing trainer, keynote speaker and generative AI specialist with over 25 years’ experience in the digital industry.
He has worked with organisations including FIFA, Forbes, Ogilvy, Sony PlayStation, Dyson, O2 and Tesco, helping teams understand how social media, content strategy and emerging technology can drive better marketing outcomes.
His career started by launching BBC Radio 1Xtra and Myspace.com, alongside four years serving on the Ofcom Advisory Committee for England.
Andrew is known for making complex digital topics practical, engaging and easy to apply.
If you have any questions you’d like Andrew to answer during the webinar, please send them to events@enterprisenation.com.
How to join the online webinar
When you register for the webinar, you’ll receive an automatic email, including the Zoom link to access the event. The event will begin at the time and date stated in the registration information. If you don’t receive the link within two hours of signing up via Eventbrite, please let us know by emailing events@enterprisenation.com. (Note: It may be in your junk folder.)
About Enterprise Nation
Enterprise Nation is the UK’s most active small business network, helping thousands of people turn their good idea into a great business. Join today to get everything you need to start and grow your small business, in one place.
About Constant Contact
Constant Contact offers email and digital marketing tools that make it easy for your small business or nonprofit to get the attention and revenue it deserves. Constant Contact has joined Lunch and Learn to share its extensive marketing expertise.

Breaking Down the Basics of SEO
2026-08-12 10:00 - 12:00, 2026-10-07 10:00 - 12:00, 2026-12-02 10:00 - 12:00
Get your business found online by the people who need you most.
Tired of feeling like your website is invisible? You’re not alone. Many small business owners put time and effort into building their website but still struggle to show up in search results.
This workshop will help you fix that. You’ll learn simple, practical SEO strategies that bring more visitors to your site, attract your ideal customers, and help your business grow. We’ll break down the jargon, showing you how to optimise your website, create content that ranks, and use free tools to see what’s working.
By the end, you’ll know exactly how to make your business more visible online — and feel confident doing it yourself.

Event details:
🕙Time: 10:00am – 12:00pm
📌Location: Online (ZOOM)
💷Cost: £30pp +VAT

What You’ll Learn:

Understanding Search Engines: Gain insights into how search engines work and how they determine the ranking of web pages.

Keyword Research and Optimisation: Learn how to strategically incorporate keywords into your content to increase visibility and attract the right audience.

On-Page SEO Techniques: Explore the critical on-page elements that contribute to a website’s SEO success.

Off-Page SEO Strategies: Delve into off-page SEO factors, including backlink building and social signals. Understand how to cultivate a strong online presence beyond the confines of your website.

Technical SEO Essentials: Uncover the technical aspects of SEO, such as site speed, mobile optimisation, and crawlability.

Measuring and Analysing SEO Performance: Explore key metrics and tools to measure the effectiveness of your SEO efforts.

Meet the Host:
Stacey Pretty | Marketing Director, Let’s Do Marketing

Stacey Pretty is the Marketing Director at Let’s Do Marketing, where she helps small and growing businesses turn their marketing ideas into real results.
With more than 19 years of hands-on experience in both B2B and B2C marketing, Stacey’s worked on everything from digital campaigns and content strategies to traditional promotions. She’s seen what works, and what doesn’t, for small businesses trying to make their mark.
Stacey’s mission is simple: to make marketing easier to understand and more effective for business owners who have a lot on their plates. Her sessions focus on practical, achievable steps that bring consistency, confidence, and results.

Marketing that matters: Learn from the experts
2026-08-17 12:00 - 12:30
Do you want to know why email marketing remains a crucial part of marketing and business growth?
Bring your questions and join our exciting panel of marketing professionals.
Join Berit Block, Senior Director of International Marketing at Constant Contact, as she hosts a live Q&A with Lorna Bladen, Small Business Community Manager at Canva and Edward Stephens, Marketing Lead at Chelsea Football Club Womens as they discuss why email marketing remains a critical part of marketing and business growth.
Bring your questions and gain valuable insights from experienced marketing leaders.
Don’t miss your last chance to sign up for 30-day Constant Contact free trial, so you can put your learnings from Marketing Mondays into action and begin to grow your business straight away.
If you have any questions you’d like the panel to answer during the webinar, please send them to events@enterprisenation.com.
How to join the online webinar
When you register for the webinar, you’ll receive an automatic email, including the Zoom link to access the event. The event will begin at the time and date stated in the registration information. If you don’t receive the link within two hours of signing up via Eventbrite, please let us know by emailing events@enterprisenation.com. (Note: It may be in your junk folder.)
About Enterprise Nation
Enterprise Nation is the UK’s most active small business network, helping thousands of people turn their good idea into a great business. Join today to get everything you need to start and grow your small business, in one place.
About Constant Contact
Constant Contact offers email and digital marketing tools that make it easy for your small business or nonprofit to get the attention and revenue it deserves. Constant Contact has joined Lunch and Learn to share its extensive marketing expertise.

Strategies for Successful Email Marketing
2026-08-20 09:30 - 12:00, 2026-10-15 09:30 - 12:00, 2026-12-10 09:30 - 12:00
Learn how email marketing can help your business grow.
Ever feel like your emails just aren’t getting noticed? You’re not alone! Many small business owners send out emails but aren’t sure how to make them really work.
In this workshop, you’ll learn the basics of email marketing — how to write messages people actually want to read, send them to the right people, and see what’s working (and what’s not).
We’ll cover simple, practical steps to help you:

Get started in collecting data

Creating emails that connect with your audience

Share updates, offers, or stories that keep people interested

Use easy tools to send and track your emails

By the end, you’ll feel confident using email as a simple and effective way to stay in touch with your customers and grow your business.

Event details:
🕙Time: 09:30am – 12:00pm
📌Location: Online (ZOOM)
💷Cost: £35pp +VAT

What You’ll Learn:

Building a Solid Foundation: Learn the fundamentals of email marketing, from creating subscriber lists to segmenting your audience for targeted messaging.

The Legal Bits: Get an understanding of the legalities of email marketing including Marketing Consent (GDPR) and unsubscribes.

Crafting Irresistible Content: Dive deep into the art of crafting emails that captivate your audience.

Automation and Personalisation: Explore the power of automation to streamline your email campaigns and the art of personalisation to create a tailored experience for each recipient.

The Customer Journey: Learn how to utilise email marketing for more than just conversion. Nurture your customers and create touchpoints to improve customer engagement.

Analytics and Optimisation: Learn how to track and interpret key metrics, identify areas for improvement, and optimise your campaigns for maximum impact.

Meet the Host:
Stacey Pretty | Marketing Director, Let’s Do Marketing

Stacey Pretty is the Marketing Director at Let’s Do Marketing, where she helps small and growing businesses turn their marketing ideas into real results.
With more than 19 years of hands-on experience in both B2B and B2C marketing, Stacey’s worked on everything from digital campaigns and content strategies to traditional promotions. She’s seen what works, and what doesn’t, for small businesses trying to make their mark.
Stacey’s mission is simple: to make marketing easier to understand and more effective for business owners who have a lot on their plates. Her sessions focus on practical, achievable steps that bring consistency, confidence, and results.

Understanding and Developing a Marketing Strategy
2026-08-25 10:00 - 13:00, 2026-10-20 10:00 - 13:00
Need to create a marketing strategy document but don’t know where to start? This workshop breaks down all the elements of a marketing strategy, to help you create a consistent and cohesive plan that helps you attract the right customers, communicate clearly, and grow your business with purpose.
Struggling to make your marketing actually work for your business? Many small business owners dive into social media posts, flyers, or ads without a clear plan – and end up frustrated when results don’t follow.
That’s why this workshop focuses on helping you create a marketing strategy that drives results. You’ll learn how to define your audience, sharpen your message, and turn your strengths into a clear, consistent plan you can use every day. By the end, you’ll have the know-how and framework to confidently market your business with purpose and direction.

Event details:
🕙Time: 10:00am – 1:00pm
📌Location: Online (ZOOM)
💷Cost: £35pp +VAT

What You’ll Learn:

What is a Marketing Strategy & Market Analysis: Understand what a marketing strategy really is and why it matters, while exploring your market landscape to identify opportunities and gaps where your business can stand out.

SWOT Analysis & Competitor Insights: Assess your strengths, weaknesses, opportunities, and threats, and learn how to analyse competitors to differentiate your business effectively.

Identifying Target Audiences & Crafting Your Unique Value Proposition: Discover who your ideal customers are and how to communicate what makes your business special in a way that resonates with them.

Brand Identity & Messaging: Define a clear, consistent brand personality, and create compelling messages that connect with your audience across all channels.

Choosing Channels & Measuring Success with KPIs: Identify the marketing channels that will deliver the best results for your business and learn which key performance indicators to track to see what’s working and where to improve.

Meet the Host:
Stacey Pretty | Marketing Director, Let’s Do Marketing

Stacey Pretty is the Marketing Director at Let’s Do Marketing, where she helps small and growing businesses turn their marketing ideas into real results.
With more than 20 years of hands-on experience in both B2B and B2C marketing, Stacey’s worked on everything from digital campaigns and content strategies to traditional promotions. She’s seen what works, and what doesn’t, for small businesses trying to make their mark.
Stacey’s mission is simple: to make marketing easier to understand and more effective for business owners who have a lot on their plates. Her sessions focus on practical, achievable steps that bring consistency, confidence, and results.
