BEGIN:VCALENDAR
VERSION:2.0
PRODID:-//Launchpad Southend - ECPv6.15.17.1//NONSGML v1.0//EN
CALSCALE:GREGORIAN
METHOD:PUBLISH
X-ORIGINAL-URL:https://www.launchpadsouthend.co.uk
X-WR-CALDESC:Events for Launchpad Southend
REFRESH-INTERVAL;VALUE=DURATION:PT1H
X-Robots-Tag:noindex
X-PUBLISHED-TTL:PT1H
BEGIN:VTIMEZONE
TZID:UTC
BEGIN:STANDARD
TZOFFSETFROM:+0000
TZOFFSETTO:+0000
TZNAME:UTC
DTSTART:20240101T000000
END:STANDARD
END:VTIMEZONE
BEGIN:VEVENT
DTSTART;TZID=UTC:20250618T093000
DTEND;TZID=UTC:20250619T160000
DTSTAMP:20260404T123316
CREATED:20250417T095902Z
LAST-MODIFIED:20250417T095902Z
UID:1258-1750239000-1750348800@www.launchpadsouthend.co.uk
SUMMARY:SME XPO 2025
DESCRIPTION:At SME XPO we’ll bring scale-up SME business leaders and founders together with expert suppliers to answer your challenges across the exhibition floor and in curated workshops and networking sessions. Whatever the challenge – SME XPO offers the help you need to scale and grow your business. Join us for two days of action-packed networking\, inspiration\, and learning at SME XPO 2025.
URL:https://www.launchpadsouthend.co.uk/event/sme-xpo-2025/
LOCATION:ExCel London\, Royal Victoria Dock\, 1 Western Gateway\, London\, E16 1XL
CATEGORIES:Expo
ATTACH;FMTTYPE=image/png:https://www.launchpadsouthend.co.uk/wp-content/uploads/2025/04/SMEXPOLogo2025-Dates.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20250618T100000
DTEND;TZID=UTC:20250618T120000
DTSTAMP:20260404T123316
CREATED:20250507T090406Z
LAST-MODIFIED:20250507T091551Z
UID:1319-1750240800-1750248000@www.launchpadsouthend.co.uk
SUMMARY:Winning Business Leads with Google Ads and Performance Max
DESCRIPTION:Part of the Be Better – Launchpad (Digital Marketing) 2025 collection \nReady to unlock the lead generation potential of Google Ads and the cutting-edge Performance Max campaigns? This session\, “Search Marketing: Winning Business Leads with Google Ads and Performance Max\,” equips you with the latest strategies and tactics to dominate the digital advertising landscape. \nWe’ll delve into the ever-evolving world of Google Ads algorithms\, ensuring you stay ahead of the curve and maximise your return on investment (ROI). You’ll gain hands-on knowledge on setting up a Google Ads account\, navigating the platform with confidence. \nThe 90 minute session will explore the most effective targeting options to reach your ideal customer base. Learn how to manage your campaigns strategically\, optimising bids and budgets for peak performance. We’ll also expose the hidden pitfalls that can drain your advertising budget\, empowering you to navigate the platform efficiently.\nBy the end of this session\, you’ll be equipped with a winning formula to generate a steady stream of qualified leads through Google Ads and Performance Max\, propelling your business growth to new heights. \n\n\n\n\nAdditional information: \nPhotography Notice: A member of the team will be taking candid pictures during the session. These photos may be used for future promotional materials\, including on our website and social media platforms. \nIf you do not wish to be photographed\, please let us know upon arrival\, or inform the event team in the room. By attending\, you are consenting to potentially appear in photographs unless otherwise stated. \nDietry Requirements: There will be vegan and vegatarian food options available. If you have any additional requirements\, please email rhiannon@betteragency.co.uk. \nGDPR: By registering for this event\, you agree to share your contact details with the event organisers for communication purposes. We respect your privacy and will handle your data in accordance with GDPR regulations.
URL:https://www.launchpadsouthend.co.uk/event/winning-business-leads-with-google-ads-and-performance-max/
LOCATION:Launchpad Southend\, Launchpad Airport Business Park\, Rochford\, SS4 1YH
CATEGORIES:Learning and development
ATTACH;FMTTYPE=image/avif:https://www.launchpadsouthend.co.uk/wp-content/uploads/2025/05/https___cdn.evbuc_.com_images_657930589_200291002984_1_original-1.avif
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20250618T100000
DTEND;TZID=UTC:20250618T120000
DTSTAMP:20260404T123316
CREATED:20250529T083002Z
LAST-MODIFIED:20250529T083002Z
UID:1350-1750240800-1750248000@www.launchpadsouthend.co.uk
SUMMARY:Improving your Content & Planning for Social Media Workshop
DESCRIPTION:Do you want to know how to create standout graphics\, stunning imagery and compelling video? But are you also trying to do this while stretched for time and/or on a limited budget? \nThen this brand-new course for 2025 is for you! \nOur experts in social media and creative content production at SRX Consultancy will teach you how to amplify your content\, with plenty of hands-on demonstrations via screen share. \nIt will give practical tips on using free tools such as Canva\, iMovie and ClipChamp – as well as showcasing some of the premium options available – showing both good and bad examples in order to help you get it right. \nTo make this workshop as bespoke as possible we will ask you a few short questions when you register in order for us to understand the needs of the group\, but we will cover the following areas: \n\nWhy producing brand appropriate and high quality content is key\nThe variations of social media content and posts you can include in your strategy\nThe importance of good high quality imagery and how to source it\nTop tips for photography\nAspect ratios and cropping across platforms\nCreating and editing images and graphics\nCreating and editing video\nCapturing and editing audio\nRecommended equipment to suit all budgets\nCommon mistakes to avoid\nBest practice across the board\n\nOur social media workshops are popular\, and places are limited\, so please book early to avoid disappointment. \n\nWho Should Attend\nThis training is for staff who have the responsibility of social media as part of their role and have a good working knowledge of Facebook and/or Instagram\, but do not necessarily have a working knowledge of how to make the platform work best for their business. This course will assist in gaining that understanding and how to tailor it to established business goals. \nWhat’s Included \n\nThe workshop lasts for 2 hours but attendees can stay on for a further 30 minutes for additional discussions and advice.\nAfter the workshop\, we will send you a pack containing all the advice\, tips and links discussed during the session.\nYou will also be able to pass on follow-up questions to our trainers\, SRX Consultancy\, who will offer practical support (via email or a quick call) to ensure you are able to put everything you learned into action.\n\nAbout the Trainers\nSRX Consultancy is a boutique PR\, social media and communications agency specialising in areas including charity and small business. Their bespoke and tailored training sessions have been running for 10 years – attended by staff from hundreds of charities\, organisations\, and small businesses\, always receiving positive feedback. This workshop will be delivered by Simon Rothstein and Lauren Soar. \nDate:   Wednesday 18 June  10.00am – 12.00pm\nVirtual:  Zoom Platform\nCost to attend:  Members £95.00 + VAT and Non-Members £150.00 + VAT
URL:https://www.launchpadsouthend.co.uk/event/improving-your-content-planning-for-social-media-workshop/
LOCATION:Zoom
CATEGORIES:Learning and development,Zoom
ATTACH;FMTTYPE=image/png:https://www.launchpadsouthend.co.uk/wp-content/uploads/2025/05/c81a506d2f11f.png
END:VEVENT
END:VCALENDAR