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DTSTART;TZID=UTC:20250606T093000
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CREATED:20250529T085331Z
LAST-MODIFIED:20250529T093434Z
UID:1354-1749202200-1749214800@www.launchpadsouthend.co.uk
SUMMARY:Essex Business Sales Accelerator - June Start
DESCRIPTION:Come join us for a series of 4 workshops\, delivered in partnership with Sales Geek \nThe Essex Business Sales Accelerator is designed to enhance the sales skills of local business owners and leaders\, helping them attract more customers and increase revenue from their existing clientele. \n  \nThe course is delivered across 4\, half-day sessions\, held over 4 weeks. \n  \nOverview: \nSession 1 – June 6th 09:30 – 13:00 \n• Identify key attributes within yourselves that will help lead to success. \n• Identify the different parts of the brain associated with the Decision-Making Process and understand yourself more. \n• Utilise a simple structure to grab your prospect’s attention and begin to build rapport. \n• Understand the importance of attention to detail. \n• Describe the 5 levels of listening to understand needs on a more emotive level. & capture information using 7 key techniques. \n  \nSession 2 – June 13th 09:30 – 13:00 \n• Understand the benefits of different types of questions. \n• Use BANTA – a technique to identify the most effective questions to ask! \n• Think like a detective – Use a ‘line of enquiry’ to dig deeper into potential customer needs. \n• Identify and understand the use of ‘gold questions’ to pique interest. \n  \nSession 3 – June 20th 09:30 – 13:00 \n• CURE – Understanding what makes your service of value. \n• Different types of value and how they can be used to negotiate with your customer. \n• Create strongly defined features & benefits that match up to your relevant customer types. \n• Bookend features and benefits to make them more effective. \n• Revisit questioning to signpost essential features and benefits with ease. \n  \nSession 4 – June 27th 09:30 – 13:00 \n• Different questions to ask to assist with difficult objections. \n• Different techniques you can use to handle objections. \n• Know when closing begins in the sales process! \n• Understand how to Trial Close \n• 6 Geeky Closing Techniques \n• Closing workshop \n  \nTime: 09:30 – 13:00 \nDates: June 6th – June 27th \nLocation: Launchpad\, Airport Business Park\, Launchpad\, Rochford\, SS4 1YH \n  \nPlease note it there is a maximum of 2 bookings per company. \n  \nThis workshop is delivered by Sales Geek and provided courtesy of Backing Essex Business and South Essex College. \n  \nMeet the Hosts: \n\nLisa Ansell: Described as the female Harvey Spectre (The Best Closer in the City: Suits) she is the world’s most reluctant salesperson. So much so that she wrote the book on it; literally\, authoring\, “Pull NOT Push – A revolution in selling for people who hate it!” With far more years sales experience than she really wants to reveal here\, she is a Rugby playing\, Mountain biking\, Kayaking\, Surfing\, Disco dancing Grandmother. So it doesn’t matter if your business is looking for more conversions; or seems to be pedalling uphill; if you’re up a creek without a paddle\, riding a wave of success or just down to boogie the night away: Lisa’s got you covered. \n\nPeter Nicol: Passionate about helping SMEs and Start-ups grow\, build and realise their aspirations and potential. He says that there’s no bigger buzz than working closely with an organisation\, collaborating on their strategy\, putting ideas into practice\, winning a ‘Dream Account’\, seeing the motivation and energy increase as the effort and advice begins to pay off. He is an experienced revenue and commercial leader with 30+ years’ experience in growing early stage and scale-up SaaS organisations with extensive knowledge of hiring and developing global\, multifunctional teams across Europe\, North America and APAC. \n  \n*** \n  \nThis programme is funded through partnership between Backing Essex Business and South Essex College. \n  \nBacking Essex Business is fully-funded by Essex County Council and delivered by Let’s Do Business Group. Backing Essex Business here to support business growth across the county\, promoting economic growth and creating jobs\, by providing free business support\, access to finance and training. \n  \nFor more information visit https: www.backingessexbusiness.co.uk
URL:https://www.launchpadsouthend.co.uk/event/1354/
LOCATION:Launchpad Southend\, Launchpad Airport Business Park\, Rochford\, SS4 1YH
CATEGORIES:Learning and development
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DTSTART;TZID=UTC:20250606T093000
DTEND;TZID=UTC:20250606T160000
DTSTAMP:20260404T123232
CREATED:20250506T143120Z
LAST-MODIFIED:20250506T143120Z
UID:1294-1749202200-1749225600@www.launchpadsouthend.co.uk
SUMMARY:The Content Accelerator - Clear your head. Own your message. Grow your business.
DESCRIPTION:Build a content plan you can actually stick to — and get the mindset tools to show up without stress\, self-doubt or overthinking. \nOne day. In person. Practical\, supportive\, and designed for you by two experts in content strategy and mindset who have been where you are right now and made it to the other side. \nThis is for you if: \n\nYou’re overwhelmed\, feeling like you must be everywhere\, all the time – leading to paralysis and procrastination.\nYou know content is important but you’re stuck\, with no clarity or structure.\nSomething is stopping you putting yourself out there.\nYou don’t know if you’re doing your marketing right.\nYou’ve been going a while\, things have changed\, and you need to refresh or check your messaging.\nYou have a new product or service to sell or are targeting a new market.\nYou want to raise your personal profile and build credibility.\nYou want to feel in control\, confident and ready to take action – with a plan backed by an expert.\n\nBy the end of the day\, you will walk away with: \n\nA simple\, strategic content plan that aligns with your energy and goals.\nA clear understanding of how your mind shapes your business success.\nPowerful tools to calm fear\, build confidence\, and shift self-sabotaging thoughts.\nThe confidence to be visible and share your message.\nA renewed sense of clarity\, direction\, and belief in your business.\nA comprehensive list of targeted content ideas and angles to sell your business to your ideal clients.\n\nWho are we?\n \nHelen Barnett: Former national news editor and award-winning journalist \nJulie Smith: Multi award-winning hypnotherapist specialising in stress and anxiety \nWe both left our established careers to start our own businesses and what a rollercoaster it’s been. There’s imposter syndrome\, overwhelm\, confusion\, wanting to do all the things and then not doing any of them… the list goes on. \nAnd then you see those people who seem to be crushing it with 100\,000 followers and likes on every post. What makes them any better than you? Marketing and belief. It’s not fair! We don’t want to watch you suffer any longer and lose money in your business because you don’t take the right action. \nSo we’ve teamed up for something unique but so needed: two experts\, covering the marketing and the mindset. \nTogether we’re giving you the practical tools to sell your products or services alongside the mentality needed to put that strategy into action. \nBy the end of the session you won’t be leaving with a notebook full of ideas you never look at again. \nYou’ll leave motivated and energised\, having gone on a transformation from confusion to clarity and be truly unstoppable. \nThe day at a glance: \n\nFrom 9:30am: Welcome\, grab a drink\, mingle\, get comfortable!\n10.00: Intro\, setting our intentions and goals\nMindset warm-up\nHelen: Understanding the market and you\nBreak\nJulie: Rewire your language and beliefs to reshape your world\nLunch\nHelen: Building your plan – pillars\, channels and more.\nBreak\nJulie: Flip the script and transform fear into fuel and step into your unstoppable power\nRounding up\n4pm: Event ends and you go home bursting with ideas.\n\nThe essentials: \nDate: 6/6/25 \nTime: Arrivals from 9.30 for 10am prompt start. Ends at 4pm. \nLocation: Patch (Academy room\, ground floor)\, 5-6 Gray’s Yard\, Springfield Rd\, Chelmsford CM2 6QR \nCost: £147\, or £117 for early birds. \nIncludes: Workbook\, tea and coffee\, free gifts\, access to discount offers to work with us again\, a supportive group of fellow solopreneurs\, and expert guidance from two experienced business owners. \n(Full lunch not included but teas\, coffees and snacks are. Please let us know of any dietary requirements). \nBring along: Notebook\, pen\, enthusiasm! \nReady to get out of your own way and create content with confidence? \nSpaces are limited to ensure we can properly focus on your business\, so grab your ticket now and let’s get your strategy sorted.
URL:https://www.launchpadsouthend.co.uk/event/the-content-accelerator-clear-your-head-own-your-message-grow-your-business/
LOCATION:Patch Chelmsford\, Springfield Road\, Chelmsford\, CM2 6QR\, United Kingdom
CATEGORIES:Learning and development
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