BEGIN:VCALENDAR
VERSION:2.0
PRODID:-//Launchpad Southend - ECPv6.15.17.1//NONSGML v1.0//EN
CALSCALE:GREGORIAN
METHOD:PUBLISH
X-WR-CALNAME:Launchpad Southend
X-ORIGINAL-URL:https://www.launchpadsouthend.co.uk
X-WR-CALDESC:Events for Launchpad Southend
REFRESH-INTERVAL;VALUE=DURATION:PT1H
X-Robots-Tag:noindex
X-PUBLISHED-TTL:PT1H
BEGIN:VTIMEZONE
TZID:UTC
BEGIN:STANDARD
TZOFFSETFROM:+0000
TZOFFSETTO:+0000
TZNAME:UTC
DTSTART:20240101T000000
END:STANDARD
END:VTIMEZONE
BEGIN:VEVENT
DTSTART;TZID=UTC:20250423T093000
DTEND;TZID=UTC:20250423T113000
DTSTAMP:20260404T142026
CREATED:20250212T144454Z
LAST-MODIFIED:20250320T144604Z
UID:1117-1745400600-1745407800@www.launchpadsouthend.co.uk
SUMMARY:The Fundamentals of Writing a Marketing Plan
DESCRIPTION:Unlock your business potential with a strategic marketing plan! \n\nA well-crafted marketing plan ensures a structured\, consistent approach to your marketing efforts—giving you the confidence to make informed decisions that drive success. Without a clear plan\, you risk wasting valuable time and resources on strategies that may not align with your business goals. \nThis event is perfect for small business owners and marketing professionals within small organisations; whether you’re just starting out or an established business looking to refine your existing strategy. \nJoin FSB Essex and FSB Member\, Michelle Passfield\, to gain practical insights/expert guidance on marketing planning and strategy to help you achieve business growth. \n\n\n\nSpeaker\nMichelle Passfield is a Chartered Institute of Marketing (CIM) qualified professional\, with expertise in marketing planning\, strategy\, communications and business development.\nHer Southend-based marketing business\, withMichelle\, was launched in 2019\, providing strategic marketing planning advice and training for small businesses. \nMichelle’s extensive marketing career spans over 25 years\, having worked in both the public and private sectors\, mostly spending 15 years with London-based international law firms. She has also worked for a marketing agency\, Anglia Ruskin University and Southend City Council. \nHer recently launched ‘withMichelle event series’ provides a unique opportunity to connect with people throughout Essex. She has vast experience in managing\, hosting and speaking at events. \n\n\nTickets for this event are £10 for FSB Members and £12 for Non-Members and include tea\, coffee and biscuits. After the workshop\, there will be time to network in the cafe on site which serves hot/cold drinks and light bites. \nDue to limited numbers only one ticket per email address can be booked for this event. There is free parking available on site\, with EV charging and blue badge parking available. \nAccessibility Information: The venue is fully accessible with disabled toilets and blue badge parking. The event is on the ground floor. \nEvent contact\nFor general enquiries regarding the event\, please contact Leila Jones on leila.jones@fsb.org.uk
URL:https://www.launchpadsouthend.co.uk/event/the-fundamentals-of-writing-a-marketing-plan/
LOCATION:Launchpad Southend\, Launchpad Airport Business Park\, Rochford\, SS4 1YH
CATEGORIES:Learning and development
ATTACH;FMTTYPE=image/jpeg:https://www.launchpadsouthend.co.uk/wp-content/uploads/2025/02/FSB-6516-Writing-a-Marketing-Plan-Apr25-v22.jpg
END:VEVENT
END:VCALENDAR